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Hemtex

👑 Rank 1 · Bedding and linens online · Checked 18.10.2026 · Suomen Paras 2026

Websitewww.hemtex.fi
OwnerHemtex Oy (PRH 1650251-5) - Nordic home textile chain, online store for bedding and bathroom textiles in Finland (hemtex.fi)
Business ID1650251-5
Registered in Finland (PRH)2001
LCP (mobile)17.0 s
Basic metrics76.2, rank 4
67.1SCORE
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On the basic metrics alone, the score was 76.2 and the rank 4. The score is now 67.1 and rank 1 (▲ 3 places). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 18.8.2026

Hemtex on pohjoismainen kodintekstiiliketju, jonka Suomen verkkokauppaa operoi Hemtex Oy (Y-tunnus 1650251-5). Tuotesivut ovat läpinäkyviä: hinta, materiaali, koot senteissä ja hoito-ohje näkyvät ilman kirjautumista. Toimitus on ilmainen yli 69,95 eurolla ja palautusoikeus on avokätinen 30 vuorokautta verkkokaupassa. Kehitettävää jää valmistusmaan ilmoittamisessa tuotesivulla sekä asiakaspalvelun puhelin- ja aukiolotietojen näkyvyydessä.

Strengths

  • The product page shows the price (Classic Stripe duvet cover set 49.95 euros), the material (100 percent cotton), sizes in centimetres (50x60, 150x210 and 230x220 cm) and the care instructions without logging in
  • Toimituskulut kerrottu: ilmainen toimitus yli 69,95 eurolla ja aina ilmainen toimitus myymälään
  • Palautusoikeus on avoin ja tavallista pidempi: verkkokaupassa 30 päivän palautus- ja vaihto-oikeus, suurille tuotteille 14 päivän peruutusoikeus; Y-tunnus 1650251-5 sopimusehdoissa

Areas to improve

  • Yksittäisen tuotteen valmistusmaata ei ilmoitettu mitatulla tuotesivulla
  • Asiakaspalvelun puhelinnumeroa ei ole selkeästi esillä; yhteydenotto painottuu sähköpostiin ja chatiin
  • Aukioloajat löytyvät lähinnä myymälähaun kautta eikä verkkokaupan asiakaspalvelulle ole erillistä UKK-osiota

How the score is calculated

Buying motives checked 18.10.2026 and basic metrics measured 18.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

67.1 / 100
Cheapest delivery18 p × 84,2 %15.2
Free delivery threshold12 p × 60,1 %7.2
Return period11 p × 18.6 %2.0
Return fee9 p × 50,5 %4.5
Basic metrics50 % × 76,238.1

Buying motives · weight 50 p

29,0 / 50
MetricMeasured valueSourcePoints
Cheapest deliveryPosti parcel €4.95hemtex.fi
checked 18.10.2026
15.2 / 18
Free delivery threshold
NOTEFree delivery requires a Club Hemtex membership. Delivery to a store is free for everyone.
Free for Club Hemtex members on orders of at least 69.95 €hemtex.fi
checked 18.10.2026
7.2 / 12
Return period
NOTELarge furniture 14 days; no right of return for made-to-measure products.
30 dayshemtex.fi
checked 18.10.2026
2.0 / 11
Return fee
NOTEThe fee is deducted from the amount to be refunded. In-store return is free.
Postal parcel return cost 4.95 €hemtex.fi
checked 18.10.2026
4.5 / 9

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

76.2 / 100
Digital quality30 % × 71,121.3
Transparency30 % × 95,028.5
Reachability20 % × 45,09.0
AI quality score20 % × 84,316.9
Commitment indexmax +1.0+0,5

Digital quality · weight 30%

71.1 / 100
MetricMeasured valueSourcePoints
Performance (mobile)36/100Technical measurement14.4 / 40
Accessibility93/100Technical measurement27.9 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices92/100Technical measurement13.8 / 15

Transparency · weight 30%

95.0 / 100
MetricMeasured valueSourcePoints
Product price shown without logging in
OBSERVATIONTuotesivu Classic Stripe pussilakanasetti: 49,95 euroa.
YesWebsite + AI extraction15.0 / 15
Fibre content or material (e.g. 100% cotton, cotton sateen) on the product page
OBSERVATIONTuotesivun Materiaali-tieto: 100% puuvilla.
YesWebsite + AI extraction15.0 / 15
Size in centimetres and, where needed, size chart on the product page
OBSERVATIONTuotesivu: koot 50x60 cm, 150x210 cm ja 230x220 cm.
YesWebsite + AI extraction12.0 / 12
Washing and care instructions stated on the product page
OBSERVATIONTuotesivun Hoito-ohje.
YesWebsite + AI extraction10.0 / 10
Origin or country of manufacture stated
OBSERVATIONValmistusmaata ei näkynyt mitatulla tuotesivulla.
PartlyWebsite + AI extraction5.0 / 10
Delivery costs and free delivery threshold openly stated
OBSERVATIONEtusivu ja toimitussivu: Ilmainen toimitus yli 69,95 euroa; aina ilmainen toimitus myymälään.
YesWebsite + AI extraction13.0 / 13
Right of return and exchange, also for an opened textile package, clearly stated
OBSERVATIONExchange and return right: 30-day right of return in the online shop and 30-day right of exchange in the store; for large products a statutory 14-day right of withdrawal.
YesWebsite + AI extraction15.0 / 15
Operating company or Business ID clearly stated
OBSERVATIONVerkkokaupan sopimusehdot: Hemtex Oy, Y-tunnus 1650251-5, asiakaspalvelu@hemtex.fi.
YesWebsite + AI extraction10.0 / 10

Reachability · weight 20%

45.0 / 100
MetricMeasured valueSourcePoints
Phone number shown
OBSERVATIONAsiakaspalvelun puhelinnumeroa ei ollut selkeästi esillä.
NoWebsite + AI extraction0.0 / 30
Email shown
OBSERVATIONSopimusehdot: asiakaspalvelu@hemtex.fi.
YesWebsite + AI extraction15.0 / 15
Chat support
OBSERVATIONAsiakaspalvelu-osiossa chat.
YesWebsite + AI extraction15.0 / 15
Opening hours shown
OBSERVATIONAukioloajat löytyvät myymälähaun (etsi myymälä) kautta, ei verkkokaupan asiakaspalvelulle erikseen.
PartlyWebsite + AI extraction7.5 / 15
FAQ section
OBSERVATIONInfo-/asiakaspalveluosiot löytyvät, mutta erillistä UKK-osiota ei vahvistettu.
PartlyWebsite + AI extraction7.5 / 15
Mobile app
OBSERVATIONA separate mobile app is not mentioned.
NoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

84.3 / 100
MetricMeasured valueSourcePoints
Clarity of information84/100AI analysis28.6 / 34
Findability of pricing86/100AI analysis28.4 / 33
Content coverage83/100AI analysis27.4 / 33

Commitment index (bonus)

+0.5 pts
MetricStatusBonus
Right of return and exchange, also for an opened textile package, clearly stated
OBSERVATIONExchange and return right: 30-day right of return in the online shop and 30-day right of exchange in the store; for large products a statutory 14-day right of withdrawal.
Shown+0,5

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +10.9 points: 67.1 → 78.0, and your lead over number two grows 2.8 → 13.7.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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