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On the basic metrics alone, the score was 65.0 and the rank 3. The score is now 59.7 and rank 2 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
24Rent on Suomen suurin yhteiskäyttöautopalvelu (24 Rental Network Oy), joka toimii yli 35 kaupungissa lähes tuhannella autolla ja täysin omatoimisesti verkossa. Läpinäkyvyys on vahvinta vakuutuksen ja omavastuun sekä palvelun sisällön osalta: oma vakuutussivu ja kattava UKK kertovat, että hintaan sisältyy kaikki paitsi polttoaine. Hinta näkyy vasta varausjärjestelmässä ajankohdan syöttämisen jälkeen eikä julkista hinnastoa ole, ja vuokrausehdot ovat vain ladattavana PDF:nä.
Buying motives checked 16.10.2026 and basic metrics measured 25.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Daily price | 20 p × 85.0 % | 17.0 |
| Hourly rate for short use | 10 p × 90.0 % | 9.0 |
| Damage deductible | 8 p × 0.0 % | 0.0 |
| Free cancellation | 6 p × 20.0 % | 1.2 |
| Fuel or charging included in the price | 6 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 65,0 | 32.5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Daily price NOTEAccording to the page, from-prices apply across Finland; availability and the final price are confirmed in the search. | Economy passenger car from €49/day | 24rent.fi checked 16.10.2026 | 17.0 / 20 |
| Hourly rate for short use NOTEThe hourly price is calculated by dividing the price of two hours by two. | Economy passenger car from 13 € for two hours, i.e. 6.50 €/h | 24rent.fi checked 16.10.2026 | 9.0 / 10 |
| Damage deductible | The euro amount of the deductible is not stated on the insurance cover and deductible page, in the FAQ or on the extra cover page. The amount is shown during booking. | 24rent.fi, passenger car rental · 24rent.fi, FAQ · 24rent.fi, cancelling a booking checked 16.10.2026 | 0.0 / 8 |
| Free cancellation NOTEWith paid cancellation protection, the booking can be cancelled up to two hours before the start. | Free cancellation 7 days before the start of the booking | 24rent.fi checked 16.10.2026 | 1.2 / 6 |
| Fuel or charging included in the price | Fuel is not included in the booking price | 24rent.fi checked 16.10.2026 | 0.0 / 6 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 61,5 | 18.4 |
| Transparency | 30 % × 81,5 | 24.4 |
| Reachability | 20 % × 30,0 | 6.0 |
| AI quality score | 20 % × 80,7 | 16.1 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 25/100 | Technical measurement | 10.0 / 40 |
| Accessibility | 87/100 | Technical measurement | 26.1 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 69/100 | Technical measurement | 10.3 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Pricing (per-minute, hourly or daily rate or membership fee) is visible before registration | Partly | Website + AI extraction | 11.0 / 22 |
| Insurance cover and excess (or upper limit of collision liability) stated | Yes | Website + AI extraction | 16.0 / 16 |
| Car availability, locations or operating areas shown | Yes | Website + AI extraction | 15.0 / 15 |
| Available vehicle types or models shown | Yes | Website + AI extraction | 12.0 / 12 |
| What the price includes (fuel or charging, kilometres, parking) stated | Yes | Website + AI extraction | 12.0 / 12 |
| Car can be booked online or in the app | Yes | Website + AI extraction | 8.0 / 8 |
| Terms of use, cancellation and age or driving licence requirement shown | Partly | Website + AI extraction | 4.0 / 8 |
| Business ID (Y-tunnus) or operating company shown | Partly | Website + AI extraction | 3.5 / 7 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | No | Website + AI extraction | 0.0 / 30 |
| Email shown | No | Website + AI extraction | 0.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | Yes | Website + AI extraction | 15.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 86/100 | AI analysis | 29.2 / 34 |
| Findability of pricing | 68/100 | AI analysis | 22.4 / 33 |
| Content coverage | 88/100 | AI analysis | 29.0 / 33 |
Oletko 24Rent-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +24.5 points: 59.7 → 84.2, rank 2 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.The partner badge is a free mark of cooperation with the Suomen Paras comparison. It does not claim a ranking; any partner of ours can add it: companies included in the comparison, our customers and our cooperation partners, and it works as a link to this public profile.
