Suomen Paras logoSuomenParas.com

Home › Sports clubs' fan merchandise › JYP-Shop

JYP-Shop

Rank 3 · Sports clubs' fan merchandise · Checked 17.10.2026

Websitejypshop.fi
OwnerJYP Jyväskylä Oy (Business ID 1539854-1, Puistokatu 21, 40200 Jyväskylä), the commercial company of the Liiga ice hockey club JYP Jyväskylä; 2026 partnership with the Superdry clothing brand; renewed online store opened in summer 2026
Business ID1539854-1
Registered in Finland (PRH)1999
LCP (mobile)20.7 s
Basic metrics62.4, rank 4
57.2SCORE
Go to service Ask a friendGive feedback
CHANGE FROM PREVIOUS

On the basic metrics alone, the score was 62.4 and the rank 4. The score is now 57.2 and rank 3 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 10 September 2026

JYP-Shop on JYP Jyväskylä Oy:n virallinen fanituotekauppa, joka erottuu selkeillä yhtiötiedoillaan ja laajalla tuotevalikoimallaan. Vakavia puutteita ovat puuttuva toimitusehdot-sivu (HTTP 404) ja tuotehintojen JS-riippuvuus, joka estää hintojen näkymisen kaikilla selaimilla.

Strengths

  • Business ID (Y-tunnus) (1539854-1), address, phone and e-mail are all in the footer, the most transparent presentation of company details in the comparison
  • Ilmaisen toimituksen raja (100 €) kerrotaan etusivun bannerissa heti vierailun alussa
  • Laaja tuotekategoriavalikoima Game Worn- ja Retropaidat mukaan lukien, laajin kategoriatarjonta vertailussa

Areas to improve

  • Palautusehdot puuttuvat kokonaan, toimitusehdot-linkki palauttaa HTTP 404, eikä palautusoikeudesta kerrota missään
  • Tuotehinnat eivät näy standardihaulla (JS-renderöinti), ostaja ei välttämättä näe hintoja ilman täyttä JavaScript-tukea
  • Räätälöinti- tai painatuspalvelua ei tarjota eikä mainita, vaikka Game Worn ja nimikoitavat tuotteet olisivat selvä mahdollisuus

How the score is calculated

Buying motives checked 17.10.2026 and basic metrics measured 10.9.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

57.2 / 100
Free delivery threshold22 p × 100.0 %22.0
Delivery time12 p × 33.3 %4.0
Return fee10 p × 0.0 %0.0
Delivery area6 p × 0.0 %0.0
Basic metrics50 % × 62,431.2

Buying motives · weight 50 p

26,0 / 50
MetricMeasured valueSourcePoints
Free delivery threshold
NOTEOtherwise the delivery cost is €8.00 per order with Matkahuolto's Lähellä package.
Free delivery on orders over 100 €jypshop.fi
checked 17.10.2026
22.0 / 22
Delivery time
NOTEOwn name and number 3–4 weeks.
Delivery time approx. 7 working daysjypshop.fi
checked 17.10.2026
4.0 / 12
Return feeThe terms do not state who pays the postage for returns.jypshop.fi, delivery terms
checked 17.10.2026
0.0 / 10
Delivery areaThe terms only mention Matkahuolto's Lähellä parcel and pickup; deliveries abroad are not mentioned.jypshop.fi, delivery terms
checked 17.10.2026
0.0 / 6

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

62.4 / 100
Digital quality30 % × 76,422.9
Transparency30 % × 62,518.8
Reachability20 % × 45,09.0
AI quality score20 % × 58,411.7

Digital quality · weight 30%

76.4 / 100
MetricMeasured valueSourcePoints
Performance (mobile)50/100Technical measurement20.0 / 40
Accessibility90/100Technical measurement27.0 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices96/100Technical measurement14.4 / 15

Transparency · weight 30%

62.5 / 100
MetricMeasured valueSourcePoints
Fan product prices (euro price) shown without logging inPartlyWebsite + AI extraction12.5 / 25
Product range (clothing groups or product categories) browsable without logging inYesWebsite + AI extraction20.0 / 20
Delivery costs or free delivery threshold stated before proceeding to checkout
OBSERVATIONEtusivun banneri: 'ILMAISET TOIMITUKSET YLI 100 € TILAUKSIIN'.
YesWebsite + AI extraction15.0 / 15
Right of return and return terms or alternatives publicly available
OBSERVATIONToimitusehdot-sivu www.jypshop.fi/toimitusehdot: HTTP 404, sivua ei löydy.
NoWebsite + AI extraction0.0 / 12
Official licensed status of the products or the club's own status stated (e.g. 'official' or the club's logo/emblem)PartlyWebsite + AI extraction5.0 / 10
Price or availability of customisation or printing service mentionedNoWebsite + AI extraction0.0 / 8
Business ID or responsible company clearly stated on the website
OBSERVATIONAlatunniste: 'JYP Jyväskylä Oy, 1539854-1, Puistokatu 21, 40200 Jyväskylä, 040 588 4353, tiina.joutsen@jypliiga.fi'.
YesWebsite + AI extraction5.0 / 5
E-mail or phone number visible without logging inYesWebsite + AI extraction5.0 / 5

Reachability · weight 20%

45.0 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

58.4 / 100
MetricMeasured valueSourcePoints
Clarity of information62/100AI analysis21.1 / 34
Findability of pricing55/100AI analysis18.1 / 33
Content coverage58/100AI analysis19.1 / 33

Give feedback

Oletko JYP-Shop-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.

Miten hyvin JYP-Shop on palvellut sinua? Drag the line

–/ 100Drag the line to the point that describes your experience.
0 · Terrible100 · Excellent

One rating per company. Does not affect the Score.

Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +33.8 points: 57.2 → 91.0, rank 3 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

Shall we pull together? Add the Suomen Paras partner badge to your site

The partner badge is a free mark of cooperation with the Suomen Paras comparison. It does not claim a ranking; any partner of ours can add it: companies included in the comparison, our customers and our cooperation partners, and it works as a link to this public profile.

Partner badge, light Partner badge, dark
Click the code to select it. Dark version: same address, suffix -tumma.svg. Installation instructions (WordPress, Shopify, Wix…) and sending the instructions to your webmaster →
SuomeksiSvenskaEnglish