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On the basic metrics alone, the score was 69.8 and the rank 3. The score is now 51.7 and rank 3 (no change). The difference comes from the buying motives: they measure what a buyer asks before deciding.
Tapetit.fi on Suomen AM-Markkinointi Oy:n tapettiverkkokauppa, joka myy sekä mallistotapetteja rullittain että mittatilaus- ja valokuvatapetteja kappalehinnoin. Hinnat, tapettilaskuri, toimituskulut ja peruutusoikeus ovat selkeästi esillä, mutta yhtiön Y-tunnusta ei näytetä sivustolla.
Buying motives were checked on 18.10.2026 and basic metrics measured on 14.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Cheapest delivery | 20 p × 42.5 % | 8.5 |
| Delivery time | 10 p × 83.3 % | 8.3 |
| Return period | 10 p × 0.0 % | 0.0 |
| Return price | 10 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 69,8 | 34.9 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Cheapest delivery NOTEDelivered to your home €25.00. | 11.50 € (pickup package) | tapetit.fi checked 18.10.2026 | 8.5 / 20 |
| Delivery time NOTEAbout 10–30 working days for made-to-order products. | about 2–5 working days | tapetit.fi checked 18.10.2026 | 8.3 / 10 |
| Return period | 14 days | tapetit.fi checked 18.10.2026 | 0.0 / 10 |
| Return price | The shop states that the customer is responsible for the cost of the return, but does not state the amount in the delivery terms. | tapetit.fi, delivery terms checked 18.10.2026 | 0.0 / 10 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 62,0 | 18.6 |
| Transparency | 30 % × 85,0 | 25.5 |
| Reachability | 20 % × 45,0 | 9.0 |
| AI quality score | 20 % × 81,0 | 16.2 |
| Commitment index | max +1.0 | +0,5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 30/100 | Technical measurement | 12.0 / 40 |
| Accessibility | 84/100 | Technical measurement | 25.2 / 30 |
| Findability (SEO) | 92/100 | Technical measurement | 13.8 / 15 |
| Technical practices | 73/100 | Technical measurement | 10.9 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Wallpaper price per roll or per square metre displayed without logging in OBSERVATIONEtusivun tuotelistaus: esimerkiksi 'punainen tapetti A79404 68,00 € /rll' ja 'valokuvatapetti 36394 110,20 € /kpl' ilman kirjautumista. | Yes | Website + AI extraction | 25.0 / 25 |
| Delivery costs and free delivery threshold stated OBSERVATIONToimitusehdot: 'Tapettien noutopakettien toimituskulut ovat 11,50 €/lähetys ... mallipalat ... kirjekuoressa hintaa 3,50 €/lähetys'. | Yes | Website + AI extraction | 20.0 / 20 |
| Return and cancellation rights publicly available | Yes | Website + AI extraction | 20.0 / 20 |
| Pricing of made-to-measure or photo wallpaper clearly stated OBSERVATIONToimitusehdot: 'Mittatilaustuotteiden tilauksen jälkeen toimitamme asiakkaalle vedoksen' ja etusivun 'Sivustollamme on tapettilaskuri, jonka avulla voit laskea tapettien menekin'. | Yes | Website + AI extraction | 10.0 / 10 |
| Wallpaper material, dimensions and consumption stated on the product page | Partly | Website + AI extraction | 5.0 / 10 |
| Business ID (Y-tunnus) or responsible company clearly stated OBSERVATIONToimitusehdot: 'Verkkokaupan tuotteita myy Suomen AM-Markkinointi Oy/Tapetit.fi' (yhtiö nimetty, mutta Y-tunnus-numeroa ei näy; sivun 21228397 on Paytrail). | Partly | Website + AI extraction | 5.0 / 10 |
| Independent review source shown | No | Website + AI extraction | 0.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | No | Website + AI extraction | 0.0 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 80/100 | AI analysis | 27.2 / 34 |
| Findability of pricing | 84/100 | AI analysis | 27.7 / 33 |
| Content coverage | 79/100 | AI analysis | 26.1 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Return and cancellation rights publicly available OBSERVATIONWebsite + AI extraction | Shown | +0,5 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Oletko Tapetit.fi-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +24.1 points: 51.7 → 75.8, rank 3 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.