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On the basic metrics alone, the score was 69.8 and the rank 3. The score is now 34.9 and rank 6 (▼ 3 places). The difference comes from buying motives: they measure what the buyer asks before deciding.
Marimekko on vertailun vahvin suunnittelijan nimeämisessä, muotoilijatarinat ovat osa brändin ydintä. Hinnat ja toimitusehdot selkeät. Palautuspolitiikan tarkka sisältö ja Y-tunnus jäivät cookie-esteen takia saavuttamatta.
Buying motives checked 18.10.2026 and basic metrics measured 4.9.2026 from public sources. Same formula for everyone, read the full methodology.
| Cheapest delivery | 18 p × 0.0 % | 0.0 |
| Free delivery threshold | 12 p × 0.0 % | 0.0 |
| Return period | 11 p × 0.0 % | 0.0 |
| Return fee | 9 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 69,8 | 34.9 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Cheapest delivery | Delivery costs are not shown on the customer service page. The delivery method and terms pages responded only with a bot check (HTTP 429). | marimekko.com, customer service checked 18.10.2026 | 0.0 / 18 |
| Free delivery threshold NOTEThe benefit is for members. The limit for other customers could not be read. | Free delivery on purchases over 100 € for Marimekko members | marimekko.com checked 18.10.2026 | 0.0 / 12 |
| Return period | The returns terms page responded only with a bot check (HTTP 429), and the customer service page has no return period. | marimekko.com, customer service checked 18.10.2026 | 0.0 / 11 |
| Return fee | The returns terms page responded only to a bot check (HTTP 429), and the customer service page has no return costs. | marimekko.com, customer service checked 18.10.2026 | 0.0 / 9 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 66,2 | 19.9 |
| Transparency | 30 % × 80,0 | 24.0 |
| Reachability | 20 % × 47,5 | 9.5 |
| AI quality score | 20 % × 81,3 | 16.3 |
| Commitment index | max +1.0 | +0,25 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 17/100 | Technical measurement | 6.8 / 40 |
| Accessibility | 100/100 | Technical measurement | 30.0 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 96/100 | Technical measurement | 14.4 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Product prices in euros displayed on product pages without logging in or registration OBSERVATIONEtusivulla tuotekorteissa hinnat euroina ilman kirjautumista: 24,00 €, 29,00 €, 37,00 €, 40,00 €, 52,00 €, 58,00 €, 99,00 €, 119,00 €. | Yes | Website + AI extraction | 25.0 / 25 |
| Designer's name stated on the product or collection page OBSERVATIONEtusivulla tuotekortti 'Erja Hirvi, 2024 Kukasta kukkaan', suunnittelijan nimi ja vuosi eksplisiittisesti tuotteen yhteydessä. | Yes | Website + AI extraction | 20.0 / 20 |
| Delivery costs and/or free delivery threshold openly stated before checkout OBSERVATIONIn the header bar: 'Free delivery on orders over €100'. | Yes | Website + AI extraction | 15.0 / 15 |
| Right of return and return period clearly stated on the website OBSERVATION'Returns'-link in the footer, but the page did not render due to a cookie consent barrier. The date and terms could not be checked. | Partly | Website + AI extraction | 7.5 / 15 |
| Finnish manufacturing or origin marking or certificate displayed (Avainlippu, Design from Finland, Made in Finland or similar) OBSERVATIONSivun otsikko 'Suomalainen designyritys | Marimekko', suomalainen brändiperintö mainitaan, mutta Avainlippu- tai Design from Finland -sertifikaattia ei löytynyt fettatulta sisällöltä. | Partly | Website + AI extraction | 7.5 / 15 |
| Operating company, Business ID or owner information clearly displayed on the site OBSERVATIONFooterissa '© Marimekko 2026', yhtiön nimi näkyy, mutta Y-tunnus tai 'Marimekko Oyj' -muoto ei löytynyt haetulta sivustolta. | Partly | Website + AI extraction | 5.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Partly | Website + AI extraction | 15.0 / 30 |
| Email shown | Partly | Website + AI extraction | 7.5 / 15 |
| Chat support | Partly | Website + AI extraction | 7.5 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | Partly | Website + AI extraction | 7.5 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 82/100 | AI analysis | 27.9 / 34 |
| Findability of pricing | 88/100 | AI analysis | 29.0 / 33 |
| Content coverage | 74/100 | AI analysis | 24.4 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Right of return and return period clearly stated on the website OBSERVATION'Returns'-link in the footer, but the page did not render due to a cookie consent barrier. The date and terms could not be checked. | Partly shown | +0,25 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Oletko Marimekko-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +53.1 points: 34.9 → 88.0, rank 6 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.