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Musamaailma

Rank 5 · Online music instrument shops · Checked 17.10.2026

Websitemusamaailma.fi
OwnerMusamaailma Oy (PRH 0585694-0, Helsinki), importer and online shop for musical instruments, band equipment and pro audio products (founded 1985)
Business ID0585694-0
Registered in Finland (PRH)1985
LCP (mobile)15.7 s
Basic metrics72.7, rank 5
39.9SCORE
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On the basic metrics alone, the score was 72.7 and the rank 5. The score is now 39.9 and rank 5 (no change). The difference comes from the buying motives: they measure what a buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 10.8.2026

Musamaailma (Musamaailma Oy, Helsinki) on vuonna 1985 perustettu soitinten maahantuoja ja verkkokauppa, jonka tuotelistat näyttävät hinnan ja varastosaldon selkeästi ja jonka takuu- ja palautusehdot on kerrottu tarkasti. Läpinäkyvyyden puutteet: kotimaan toimitusmaksun euromäärä ei näy etukäteen ja Y-tunnusta ei esitetä.

Strengths

  • Product lists show both price and stock level directly (e.g. electric guitars 229.00-3,499.00 euros, status 'In stock'), and the list can be sorted by availability
  • Takuu kerrotaan selkeästi: kaikilla uusilla tuotteilla yhden vuoden takuu, japanilaisilla ESP- ja Tokai-soittimilla kolme vuotta, kuluvilla osilla (potentiometrit, putket, elementit) kahden kuukauden käyttöönottotakuu
  • Palautusoikeus on kerrottu tarkasti: 14 vuorokauden palautusoikeus tilauksen vastaanottamisesta, ehdot ja hygieniapoikkeukset eritelty

Areas to improve

  • Kotimaan toimitusmaksun tarkkaa euromäärää ei kerrota etukäteen; esillä on vain ilmaisen toimituksen raja (yli 99 euroa), ja asiakas vastaa palautuskuluista
  • Operoiva yhtiö (Musamaailma Oy) näkyy alatunnisteessa, mutta Y-tunnusta ei näytetä sivustolla
  • Palautuksista ja takuuhuolloista on aina sovittava etukäteen asiakaspalvelun kanssa, mikä lisää yhden välivaiheen palautusprosessiin

How the score is calculated

Buying motives were checked on 17.10.2026 and basic metrics measured on 10.8.2026 from public sources. Same formula for everyone, read the full methodology.

Total score · weighted total

39.9 / 100
Free delivery threshold20 p × 0.9 %0.2
Return costs10 p × 0.0 %0.0
Delivery cost for a small parcel10 p × 0.0 %0.0
Delivery time10 p × 33.3 %3.3
Basic metrics50 % × 72,736.4

Buying motives · weight 50 p

3,5 / 50
MetricMeasured valueSourcePoints
Free delivery thresholdFree delivery for orders over 149 eurosmusamaailma.fi
checked 17.10.2026
0.2 / 20
Return costsThe customer is responsible for the shipping costs of the returnmusamaailma.fi
checked 17.10.2026
0.0 / 10
Delivery cost for a small parcelDelivery costs are only shown at checkout after entering the postcode, and the terms pages have no price in euros.musamaailma.fi, delivery terms · musamaailma.fi, delivery methods
checked 17.10.2026
0.0 / 10
Delivery timeIn-stock products delivered in 1–5 working daysmusamaailma.fi
checked 17.10.2026
3.3 / 10

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

72.7 / 100
Digital quality30 % × 53,115.9
Transparency30 % × 82,524.8
Reachability20 % × 75,015.0
AI quality score20 % × 82,616.5
Commitment indexmax +1.0+0,5

Digital quality · weight 30%

53.1 / 100
MetricMeasured valueSourcePoints
Performance (mobile)7/100Technical measurement2.8 / 40
Accessibility77/100Technical measurement23.1 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices81/100Technical measurement12.2 / 15

Transparency · weight 30%

82.5 / 100
MetricMeasured valueSourcePoints
Instrument price directly on the product page without logging in
OBSERVATIONKategoriasivu (sähkökitarat): '439,00 €', '229,00 €', '3 499,00 €' tuotelistassa.
YesWebsite + AI extraction25.0 / 25
Delivery costs and free delivery threshold openly stated
OBSERVATIONFooter/toimitusehdot: 'Ilmainen toimitus yli 99 €'; 'Asiakas vastaa tuotteen palautuskuluista'. Kotimaan toimitusmaksun euromäärä ei näy.
PartlyWebsite + AI extraction10.0 / 20
Right of return and return terms clearly stated
OBSERVATIONDelivery terms: 'Products bought from the online shop have a 14-day right of return... the return must be made within 14 days of receiving the order'.
YesWebsite + AI extraction15.0 / 15
Length of warranty or condition and testing of the instrument stated
OBSERVATIONToimitusehdot TAKUU: 'Kaikilla Musamaailman myymillä uusilla tuotteilla on yhden (1) vuoden takuu, poislukien Japanissa valmistetut ESP- ja Tokai-sähkökitarat... joilla on kolmen (3) vuoden takuu'.
YesWebsite + AI extraction15.0 / 15
Stock level or availability visible on the product page
OBSERVATIONKategoriasivu näyttää tilan 'Varastossa' ja tarjoaa jarjestyksen 'Saatavuus varastossa'.
YesWebsite + AI extraction10.0 / 10
Operating company or business ID (Y-tunnus) shown
OBSERVATIONAlatunniste: '© 2026 Musamaailma Oy'; Y-tunnusta ei näytetä.
PartlyWebsite + AI extraction7.5 / 15

Reachability · weight 20%

75.0 / 100
MetricMeasured valueSourcePoints
Phone number shown
OBSERVATIONAsiakaspalvelu: 'Puhelin 09 720 6060'.
YesWebsite + AI extraction30.0 / 30
Email shown
OBSERVATIONAsiakaspalvelu: 'sales@musamaailma.fi'.
YesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shown
OBSERVATIONToimitusehdot: 'puhelin 09 720 6060 (ma-pe 8-16)'.
YesWebsite + AI extraction15.0 / 15
FAQ section
OBSERVATIONIn the footer menu 'Frequently asked questions'.
YesWebsite + AI extraction15.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

82.6 / 100
MetricMeasured valueSourcePoints
Clarity of information80/100AI analysis27.2 / 34
Findability of pricing85/100AI analysis28.1 / 33
Content coverage83/100AI analysis27.4 / 33

Commitment index (bonus)

+0.5 pts
MetricStatusBonus
Right of return and return terms clearly stated
OBSERVATIONDelivery terms: 'Products bought from the online shop have a 14-day right of return... the return must be made within 14 days of receiving the order'.
Shown+0,5

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +22.7 points: 39.9 → 62.6, rank 5 → 3.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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