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Klapitkotiin

Rank 4 · Firewood online shops · Checked 15.10.2026

Websiteklapitkotiin.fi
OwnerKlapitkotiin.fi (Olli Lauren Oy, Business ID 3093884-1) delivers birch and mixed firewood to Southwest Finland with zone pricing; ordering and payment are handled online.
Business ID3093884-1
Registered in Finland (PRH)2019
LCP (mobile)3.6 s
Basic metrics79.0, rank 2
63.5SCORE
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On the basic metrics alone, the score was 79.0 and the rank 2. The score is now 63.5 and rank 4 (▼ 2 places). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 25 August 2026

Klapitkotiin.fi on Varsinais-Suomen alueen selkeä verkkokauppa: heittokuutiohinnat ja vyöhykepohjaiset toimituskulut näkyvät ennen tilausta, ja maksu hoituu verkossa. Läpinäkyvyyttä laskevat puuttuva kosteusprosentti ja toimitusaika.

Strengths

  • Loose cubic metre prices for birch and mixed wood are displayed
  • Toimituskulut kerrottu selkeällä vyöhykehinnastolla (30/40/50 euroa)
  • Tilaus ja maksu hoituvat verkossa, Y-tunnus esillä

Areas to improve

  • Wood moisture percentage is not stated as a number
  • Delivery time not stated
  • Toimitusalue rajattu Varsinais-Suomeen

How the score is calculated

Buying motives checked 15.10.2026 and basic metrics measured 25.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

63.5 / 100
Bag price20 p × 0.0 %0.0
Delivery costs shown12 p × 100.0 %12.0
Delivery time10 p × 40.0 %4.0
Cancellation and return costs8 p × 100.0 %8.0
Basic metrics50 % × 79,039.5

Buying motives · weight 50 p

24,0 / 50
MetricMeasured valueSourcePoints
Bag priceThe front page, delivery page and order terms give prices only per loose cubic metre; a price per bag is not mentioned.klapitkotiin.fi, home page · klapitkotiin.fi, delivery · klapitkotiin.fi, order terms
checked 15.10.2026
0.0 / 20
Delivery costs shownZone prices 30, 40 and 50 € on the pageklapitkotiin.fi
checked 15.10.2026
12.0 / 12
Delivery time
NOTENo date is promised, the customer chooses the time.
Delivery at the time you wantklapitkotiin.fi
checked 15.10.2026
4.0 / 10
Cancellation and return costs
NOTEThe customer pays the return costs.
Paid delivery costs are refunded on cancellationklapitkotiin.fi
checked 15.10.2026
8.0 / 8

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

79.0 / 100
Digital quality30 % × 93,628.1
Transparency30 % × 85,025.5
Reachability20 % × 45,09.0
AI quality score20 % × 82,016.4

Digital quality · weight 30%

93.6 / 100
MetricMeasured valueSourcePoints
Performance (mobile)84/100Technical measurement33.6 / 40
Accessibility100/100Technical measurement30.0 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices100/100Technical measurement15.0 / 15

Transparency · weight 30%

85.0 / 100
MetricMeasured valueSourcePoints
Price of firewood (loose cubic metre, stacked cubic metre or bag) publicly shown before orderingYesWebsite + AI extraction22.0 / 22
Delivery costs or delivery price shown on the website (price list, zone or calculator) before orderingYesWebsite + AI extraction14.0 / 14
Delivery area or delivery locations statedYesWebsite + AI extraction12.0 / 12
Wood moisture or dryness guarantee stated (moisture percentage or clear dryness promise)PartlyWebsite + AI extraction6.0 / 12
Product range described (wood species, length, package sizes)YesWebsite + AI extraction9.0 / 9
Actual online shop order (shopping cart and online payment), not just a contact formYesWebsite + AI extraction9.0 / 9
Origin of the wood stated (domestic, region or certification)PartlyWebsite + AI extraction3.0 / 6
Delivery time stated (working days or weeks)NoWebsite + AI extraction0.0 / 6
Contact details displayed (phone or e-mail)YesWebsite + AI extraction4.0 / 4
Business ID displayed on the websiteYesWebsite + AI extraction6.0 / 6

Reachability · weight 20%

45.0 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

82.0 / 100
MetricMeasured valueSourcePoints
Clarity of information83/100AI analysis28.2 / 34
Findability of pricing85/100AI analysis28.1 / 33
Content coverage78/100AI analysis25.7 / 33

Give feedback

Oletko Klapitkotiin-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +29.5 points: 63.5 → 93.0, rank 4 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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