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On the basic metrics alone, the score was 72.1 and the rank 3. The score is now 85.1 and rank 1 (▲ 2 places). The difference comes from buying motives: they measure what the buyer asks before deciding.
Storm Motor on yli 50 vuotta toiminut moottoripyörävarusteiden verkkokauppa ja viiden myymälän ketju (Vantaa, Lahti, Tampere, Turku, Jyväskylä). Hinnat, monipuoliset toimitustavat ja 30 vuorokauden palautusoikeus palautuskuluineen ovat selkeästi esillä. Yhtiö on nimetty, mutta Y-tunnus ei näy sivustolla.
Buying motives checked 16.10.2026 and basic metrics measured 14.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Return period | 20 p × 100.0 % | 20.0 |
| Return costs | 14 p × 100.0 % | 14.0 |
| Cheapest delivery fee | 8 p × 88,1 % | 7.0 |
| Order dispatch time | 8 p × 100.0 % | 8.0 |
| Basic metrics | 50 % × 72,1 | 36.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Return period | 30 days | storm-motor.fi checked 16.10.2026 | 20.0 / 20 |
| Return costs | Storm Motor pays the return costs | storm-motor.fi checked 16.10.2026 | 14.0 / 14 |
| Cheapest delivery fee NOTEThe price applies when paying online. | Matkahuolto Lähellä parcel 4.95 € | storm-motor.fi checked 16.10.2026 | 7.0 / 8 |
| Order dispatch time NOTEIn the terms the promise is a goal (“we aim”) and applies to products in the main warehouse. | The goods are intended to be dispatched on the order date if they are in the main warehouse | storm-motor.fi checked 16.10.2026 | 8.0 / 8 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 61,9 | 18.6 |
| Transparency | 30 % × 82,5 | 24.8 |
| Reachability | 20 % × 60,0 | 12.0 |
| AI quality score | 20 % × 81,3 | 16.3 |
| Commitment index | max +1.0 | +0,5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 28/100 | Technical measurement | 11.2 / 40 |
| Accessibility | 80/100 | Technical measurement | 24.0 / 30 |
| Findability (SEO) | 82/100 | Technical measurement | 12.3 / 15 |
| Technical practices | 96/100 | Technical measurement | 14.4 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Product prices and stock level shown without logging in OBSERVATIONEtusivun tuotelistaus: 'Midland R1 MESH kypäräpuhelin 183,20 €', 'Midland MH-PRO No Vibration puhelinteline 89,90 €'. | Yes | Website + AI extraction | 25.0 / 25 |
| Delivery costs and free delivery threshold stated before checkout OBSERVATIONToimitusehdot: 'Lähellä-paketti 4,95 €', 'Postipaketti 5,50 €', 'Posti Express 8,90 €', 'Nouto myymälästä 0 €'. | Yes | Website + AI extraction | 20.0 / 20 |
| Returns and exchange rights publicly available OBSERVATIONDelivery terms: 'The products you order have a 30-day right of exchange and return' and 'Storm Motor Oy pays the return costs', refund within 30 days. | Yes | Website + AI extraction | 15.0 / 15 |
| Size and fitting guides for riding clothing available OBSERVATIONTietopankki: 'Storm Varusteopas: Näin valitset oikean kokoisen kypärän' ja 'Ajovarusteiden OSTO-OPAS'. | Yes | Website + AI extraction | 10.0 / 10 |
| Safety rating of protective gear (e.g. ECE 22.06, EN 17092) stated | Partly | Website + AI extraction | 5.0 / 10 |
| Business ID (Y-tunnus) or responsible company clearly stated OBSERVATIONAlatunniste ja me-teksti nimeävät 'Storm Motor Oy', mutta Y-tunnusnumeroa ei esitetä. | Partly | Website + AI extraction | 5.0 / 10 |
| Stock level or availability shown on the product page | Partly | Website + AI extraction | 2.5 / 5 |
| Independent review source shown | No | Website + AI extraction | 0.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown OBSERVATIONYhteystiedot: 'Tuotekyselyt ja tilaukset 075-326 5000'. | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown OBSERVATIONYhteystiedot: viisi myymälää aukioloaikoineen, esim. 'Storm Vantaa ark. 10-18 / la 10-16, Antaksentie 4, 01510 Vantaa'. | Yes | Website + AI extraction | 15.0 / 15 |
| FAQ section | No | Website + AI extraction | 0.0 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 80/100 | AI analysis | 27.2 / 34 |
| Findability of pricing | 82/100 | AI analysis | 27.1 / 33 |
| Content coverage | 82/100 | AI analysis | 27.1 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Returns and exchange rights publicly available OBSERVATIONDelivery terms: 'The products you order have a 30-day right of exchange and return' and 'Storm Motor Oy pays the return costs', refund within 30 days. | Shown | +0,5 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Oletko Storm Motor -palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +13.0 points: 85.1 → 98.1, and your lead over number two grows 0.5 → 13.5.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.