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Mattotukku

👑 Rank 1 · Rugs online · Checked 18.10.2026 · Suomen Paras 2026

Websitemattotukku.fi
OwnerSuomen Mattotukku Oy (PRH 2934279-2), a Finnish online shop for rugs and home textiles since 2008, wide selection and free right of return; Business ID shown in the contact details (mattotukku.fi)
Business ID2934279-2
Registered in Finland (PRH)2018
LCP (mobile)4.0 s
Basic metrics77.3, rank 2
79.9SCORE
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On the basic metrics alone, the score was 77.3 and the rank 2. The score is now 79.9 and rank 1 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 14.8.2026

Mattotukku.fi on Suomen Mattotukku Oy:n kotimainen mattojen verkkokauppa vuodesta 2008. Toimitus- ja palautusehdot sekä käytävämattojen mittatilausmyynti ovat selkeästi esillä, ja vastuullinen yhtiö on Y-tunnuksineen kerrottu.

Strengths

  • Free delivery on orders over 199 euros and a free 30-day full right of return are stated clearly in the top bar of every page before purchase
  • Käytävämatot myydään omalla mitalla: matto toimitetaan mittaan leikattuna ja kantattuna, ja metrihinta näkyy tuotesivulla ilman kirjautumista
  • Y-tunnus 2934279-2, puhelin 0400 932 001 ja sähköposti asiakaspalvelu@mattotukku.fi esillä yhteystietosivulla

Areas to improve

  • No live chat service; contact is by phone or e-mail
  • Myymälän tai asiakaspalvelun aukioloajat kerrotaan vain osittain (asiakaspalvelu arkisin)
  • No independent external review source was on the loaded pages

How the score is calculated

Buying motives were checked on 18.10.2026 and basic metrics measured on 14.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

79.9 / 100
Cheapest delivery20 p × 60,5 %12.1
Return period10 p × 100.0 %10.0
Return price10 p × 100.0 %10.0
Delivery time10 p × 91.7 %9.2
Basic metrics50 % × 77,338.6

Buying motives · weight 50 p

41,3 / 50
MetricMeasured valueSourcePoints
Cheapest delivery
NOTEHome delivery €17.90. Free for orders over €199.
Matkahuolto Lähellä parcel 7.90 €mattotukku.fi
checked 18.10.2026
12.1 / 20
Return period30 daysmattotukku.fi
checked 18.10.2026
10.0 / 10
Return price
NOTEA return fee is charged for the following returns. Made-to-measure rugs have no right of return.
One free return per yearmattotukku.fi
checked 18.10.2026
10.0 / 10
Delivery time1–4 working daysmattotukku.fi
checked 18.10.2026
9.2 / 10

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

77.3 / 100
Digital quality30 % × 66,319.9
Transparency30 % × 95,028.5
Reachability20 % × 60,012.0
AI quality score20 % × 82,016.4
Commitment indexmax +1.0+0,5

Digital quality · weight 30%

66.3 / 100
MetricMeasured valueSourcePoints
Performance (mobile)38/100Technical measurement15.2 / 40
Accessibility86/100Technical measurement25.8 / 30
Findability (SEO)92/100Technical measurement13.8 / 15
Technical practices77/100Technical measurement11.6 / 15

Transparency · weight 30%

95.0 / 100
MetricMeasured valueSourcePoints
Rug price and size shown without logging inYesWebsite + AI extraction25.0 / 25
Delivery costs and free delivery threshold for a large rug stated
OBSERVATIONYläpalkki: 'ILMAINEN toimitus yli 199 euron tilauksiin!' ja erillinen Toimituskäytäntö-sivu.
YesWebsite + AI extraction20.0 / 20
Right of return and return logistics publicly available
OBSERVATIONTop bar: 'Free 30-day full right of return.' and a separate Returns Policy page.
YesWebsite + AI extraction20.0 / 20
Made-to-measure or custom mat pricing clearly stated
OBSERVATIONKäytävämatot omalla mitalla -sivu: 'Toimitamme maton aina mittaan leikattuna ja kantattuna' ja metrihinta euroina.
YesWebsite + AI extraction10.0 / 10
Rug material and care instructions stated on the product page
OBSERVATIONValikoima jaettu materiaaleittain: puuvillamatot, juuttimatot, villamatot, nukkamatot.
YesWebsite + AI extraction10.0 / 10
Business ID (Y-tunnus) or responsible company clearly stated
OBSERVATIONYhteystiedot-sivu: 'Y-tunnus: 2934279-2', puhelin 0400 932 001, asiakaspalvelu@mattotukku.fi.
YesWebsite + AI extraction10.0 / 10
Independent review source shownNoWebsite + AI extraction0.0 / 5

Reachability · weight 20%

60.0 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownPartlyWebsite + AI extraction7.5 / 15
FAQ sectionPartlyWebsite + AI extraction7.5 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

82.0 / 100
MetricMeasured valueSourcePoints
Clarity of information82/100AI analysis27.9 / 34
Findability of pricing84/100AI analysis27.7 / 33
Content coverage80/100AI analysis26.4 / 33

Commitment index (bonus)

+0.5 pts
MetricStatusBonus
Right of return and return logistics publicly available
OBSERVATIONTop bar: 'Free 30-day full right of return.' and a separate Returns Policy page.
Shown+0,5

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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Oletko Mattotukku-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +10.4 points: 79.9 → 90.3, and your lead over number two grows 3.8 → 14.2.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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