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On the basic metrics alone, the score was 76.2 and the rank 3. The score is now 62.3 and rank 4 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
Mattokeidas.fi on Mattokeidas Oy:n 100 prosenttisesti suomalainen mattojen verkkokauppa, jolla on myymälät Turussa ja Tampereella. Toimitus- ja palautusehdot, aukioloajat sekä Y-tunnus 3241095-2 ovat selkeästi esillä.
Buying motives were checked on 18.10.2026 and basic metrics measured on 14.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Cheapest delivery | 20 p × 55.5 % | 11.1 |
| Return period | 10 p × 0.0 % | 0.0 |
| Return price | 10 p × 47,3 % | 4.7 |
| Delivery time | 10 p × 83.3 % | 8.3 |
| Basic metrics | 50 % × 76,2 | 38.1 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Cheapest delivery NOTEHome package 19.90 €. Pick-up from the shop in Tampere or Turku is free. Home delivery is free for orders over 199 euros. | Matkahuolto Lähellä parcel 8.90 € | mattokeidas.fi checked 18.10.2026 | 11.1 / 20 |
| Return period | 14 days | mattokeidas.fi checked 18.10.2026 | 0.0 / 10 |
| Return price NOTEThe fee is deducted from the refunded amount. Returning to the shop in Tampere or Turku is free. | €7.90 in Finland | mattokeidas.fi checked 18.10.2026 | 4.7 / 10 |
| Delivery time | 2–5 working days | mattokeidas.fi checked 18.10.2026 | 8.3 / 10 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 64,0 | 19.2 |
| Transparency | 30 % × 90,0 | 27.0 |
| Reachability | 20 % × 67,5 | 13.5 |
| AI quality score | 20 % × 80,0 | 16.0 |
| Commitment index | max +1.0 | +0,5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 40/100 | Technical measurement | 16.0 / 40 |
| Accessibility | 84/100 | Technical measurement | 25.2 / 30 |
| Findability (SEO) | 75/100 | Technical measurement | 11.2 / 15 |
| Technical practices | 77/100 | Technical measurement | 11.6 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Rug price and size shown without logging in | Yes | Website + AI extraction | 25.0 / 25 |
| Delivery costs and free delivery threshold for a large rug stated OBSERVATIONYläpalkki ja Toimituskäytäntö-sivu: 'Ilmainen toimitus kotiin yli 199 euron tilauksille'. | Yes | Website + AI extraction | 20.0 / 20 |
| Right of return and return logistics publicly available OBSERVATIONReturns policy page: 'European Union 14-day cooling-off period ... right to cancel or return your order within 14 days'. | Yes | Website + AI extraction | 20.0 / 20 |
| Made-to-measure or custom mat pricing clearly stated OBSERVATIONErikoismuotoiset mittatilausmatot ja käytävämaton leveysvalinnat (130-133 cm) valikoimassa. | Partly | Website + AI extraction | 5.0 / 10 |
| Rug material and care instructions stated on the product page | Yes | Website + AI extraction | 10.0 / 10 |
| Business ID (Y-tunnus) or responsible company clearly stated OBSERVATIONAlatunniste: 'Powered by Mattokeidas Oy', Y-tunnus 3241095-2; puhelin +358 50 307 8483, info@mattokeidas.fi. | Yes | Website + AI extraction | 10.0 / 10 |
| Independent review source shown | No | Website + AI extraction | 0.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown OBSERVATIONYhteystiedot: Turun myymälä ma-pe 10-20, Tampereen myymälä ma-pe 10-18. | Yes | Website + AI extraction | 15.0 / 15 |
| FAQ section | Partly | Website + AI extraction | 7.5 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 80/100 | AI analysis | 27.2 / 34 |
| Findability of pricing | 82/100 | AI analysis | 27.1 / 33 |
| Content coverage | 78/100 | AI analysis | 25.7 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Right of return and return logistics publicly available OBSERVATIONReturns policy page: 'European Union 14-day cooling-off period ... right to cancel or return your order within 14 days'. | Shown | +0,5 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Oletko Mattokeidas-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +10.9 points: 62.3 → 73.2, rank 4 → 3.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.