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On the basic metrics alone, the score was 71.9 and the rank 5. The score is now 46.0 and rank 6 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
Menita on vuosikymmeniä toiminut espoolainen lankaliike, jonka verkkokaupassa Oy Menita Ab myy laajan lankavalikoiman. Kerähinta näkyy listauksessa, palautusehdot rajauksineen on kerrottu ja Y-tunnus, puhelin, sähköposti, aukioloajat ja usein kysytyt kysymykset ovat esillä. Kehitettävää jää tuotetietojen kattavuudessa (puikkokoko puuttuu), toimituskulujen näkyvyydessä ja värierätiedossa.
Buying motives checked 18.10.2026 and basic metrics measured 18.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Delivery cost | 20 p × 0.0 % | 0.0 |
| Free delivery threshold | 10 p × 100.0 % | 10.0 |
| Right of return | 10 p × 0.0 % | 0.0 |
| Delivery time | 10 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 71,9 | 36.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Delivery cost | The front page only states the free delivery threshold. The delivery terms page, which the search engine found at /page/1/toimitusehdot, returns 404, and no link to the delivery terms was found among the front page links. | menita.fi, home page checked 18.10.2026 | 0.0 / 20 |
| Free delivery threshold | Postage to Finland €0 for orders of at least €80 | menita.fi checked 18.10.2026 | 10.0 / 10 |
| Right of return | The address of the return instructions was not found in the front page links, and the sitemap was not available. | menita.fi, home page checked 18.10.2026 | 0.0 / 10 |
| Delivery time | The delivery terms page returns 404, and no handling or delivery time was found on the front page. | menita.fi, home page checked 18.10.2026 | 0.0 / 10 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 61,6 | 18.5 |
| Transparency | 30 % × 72,5 | 21.8 |
| Reachability | 20 % × 75,0 | 15.0 |
| AI quality score | 20 % × 80,7 | 16.1 |
| Commitment index | max +1.0 | +0,5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 27/100 | Technical measurement | 10.8 / 40 |
| Accessibility | 85/100 | Technical measurement | 25.5 / 30 |
| Findability (SEO) | 92/100 | Technical measurement | 13.8 / 15 |
| Technical practices | 77/100 | Technical measurement | 11.6 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Yarn price (skein or per 100 g) shown without logging in OBSERVATIONMerinovillalankojen listaus: Filcolana Merci 7,20 euroa, Sandnes Garn Duo 7,50 euroa, Garnstudio DROPS Cotton Merino 4,00 euroa, näkyvät ilman kirjautumista. | Yes | Website + AI extraction | 25.0 / 25 |
| Composition, yardage and recommended needle size or knitting gauge on the product page OBSERVATIONTuotesivu Filcolana Merci: Koostumus 50 % merinovillaa, 50 % puuvillaa, 50 g / 200 m; puikkosuositusta ei ollut tuotesivulla näkyvissä. | Partly | Website + AI extraction | 10.0 / 20 |
| Delivery costs and free delivery threshold stated OBSERVATIONToimitusehdot listaavat toimitustavat (nouto myymälästä, Matkahuolto Lähellä-paketti, DSV noutopistepaketti) ja palautuksen 6,90 euron toimituskuluvähennyksen, mutta toimituskulujen euromääriä ja ilmaisen toimituksen rajaa ei esitetä selkeästi. | Partly | Website + AI extraction | 7.5 / 15 |
| Right to return and exchange clearly stated OBSERVATIONReturn instructions: Orders have a 14-day right of exchange and return; the right of return does not apply to cut-to-length products. | Yes | Website + AI extraction | 15.0 / 15 |
| Business ID (Y-tunnus) or responsible company clearly stated OBSERVATIONYhteystiedot-sivu: Oy Menita Ab, Y-tunnus 0111514-1. | Yes | Website + AI extraction | 15.0 / 15 |
| Meaning of dye lot or lot information stated on the product page OBSERVATIONThe product page does not mention the yarn dye lot. | No | Website + AI extraction | 0.0 / 5 |
| Yarn quantity calculator or yarn quantity guidance available OBSERVATIONSivustolla ei ole langanmenekin laskuria; menekin arviointi jää tuotteen juoksumetrien varaan. | No | Website + AI extraction | 0.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | Yes | Website + AI extraction | 15.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 80/100 | AI analysis | 27.2 / 34 |
| Findability of pricing | 82/100 | AI analysis | 27.1 / 33 |
| Content coverage | 80/100 | AI analysis | 26.4 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Right to return and exchange clearly stated OBSERVATIONReturn instructions: Orders have a 14-day right of exchange and return; the right of return does not apply to cut-to-length products. | Shown | +0,5 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Are you a customer of the Menita service? Share your experience. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +53.1 points: 46.0 → 99.1, rank 6 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.The partner badge is a free mark of cooperation with the Suomen Paras comparison. It does not claim a ranking; any partner of ours can add it: companies included in the comparison, our customers and our cooperation partners, and it works as a link to this public profile.
