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Onni

Rank 4 · Home care services · Checked 16.10.2026

Websiteonnion.fi
OwnerOnni is the home care brand of Med Group Oy (Business ID 2080120-0, owned by Tradeka Group) and one of the largest private home care providers in Finland. Home care, home nursing and support services with a service voucher, the household tax deduction and from the online shop.
Business ID2080120-0
Registered in Finland (PRH)2006
LCP (mobile)5.0 s
Basic metrics74.1, rank 3
60.7SCORE
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On the basic metrics alone, the score was 74.1 and the rank 3. The score is now 60.7 and rank 4 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 25 August 2026

Onni on Med Group Oy:n (Y-tunnus 2080120-0, Tradeka-omisteinen) kotihoidon brändi ja yksi Suomen suurimmista yksityisen kotihoidon tuottajista. Se erottuu läpinäkyvyydessä esittämällä valmiit palvelupaketit julkisin viikkohinnoin, palvelusetelin, kotitalousvähennyksen ja verkkokaupan. Toiminta-alue jää kotihoito-sivulla yleiselle tasolle eikä Y-tunnus näy sivustolla.

Strengths

  • Home care packages with public weekly prices (from 210 euros/week) and Tradeka member prices shown before contacting
  • Laaja palveluvalikoima kotihoidosta kotisairaanhoitoon ja tukipalveluihin, palveluseteli ja verkkokauppa
  • Kotitalousvähennys (35 %) ja omavastuu selitetty konkreettisin esimerkein

Areas to improve

  • Business ID not shown on the website
  • Täsmällistä toiminta-aluetta tai paikkakuntalistaa ei ole kotihoito-sivulla
  • Hoitajien pätevyys kuvattu yleisellä tasolla, ei tarkkaa nimikelistaa kotihoito-sivulla

How the score is calculated

Buying motives checked 16.10.2026 and basic metrics measured 25.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

60.7 / 100
Hourly rate22 p × 16,4 %3.6
Minimum visit length10 p × 100.0 %10.0
Price is shown before contact10 p × 100.0 %10.0
No commitment8 p × 0.0 %0.0
Basic metrics50 % × 74,137.0

Buying motives · weight 50 p

23,6 / 50
MetricMeasured valueSourcePoints
Hourly rate
NOTEStarting price of home care, not the price of light assistance. Mileage allowance on trips over 10 km.
Private home care from 60.90 €/honnion.fi
checked 16.10.2026
3.6 / 22
Minimum visit lengthMinimum home care visit 30 minutesonnion.fi
checked 16.10.2026
10.0 / 10
Price is shown before contactHome care price publishedonnion.fi
checked 16.10.2026
10.0 / 10
No commitmentCommitment is not mentioned on the home care, support service, household tax deduction or service voucher pages.onnion.fi, home care
checked 16.10.2026
0.0 / 8

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

74.1 / 100
Digital quality30 % × 73,522.1
Transparency30 % × 88,526.6
Reachability20 % × 45,09.0
AI quality score20 % × 82,616.5

Digital quality · weight 30%

73.5 / 100
MetricMeasured valueSourcePoints
Performance (mobile)46/100Technical measurement18.4 / 40
Accessibility97/100Technical measurement29.1 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices73/100Technical measurement10.9 / 15

Transparency · weight 30%

88.5 / 100
MetricMeasured valueSourcePoints
Service price (e.g. hourly rate) publicly displayed before contactYesWebsite + AI extraction20.0 / 20
Use of service vouchers and wellbeing services county outsourced services describedYesWebsite + AI extraction14.0 / 14
Effect of the household tax deduction on the price explainedYesWebsite + AI extraction10.0 / 10
Range of home care and home help services described (care, housekeeping, nursing)YesWebsite + AI extraction12.0 / 12
Nurses' qualifications or named personal nurse model describedYesWebsite + AI extraction12.0 / 12
Service area or locations statedPartlyWebsite + AI extraction4.5 / 9
Free needs assessment or introductory visit availableYesWebsite + AI extraction8.0 / 8
Service can be ordered or survey booked online without callingYesWebsite + AI extraction8.0 / 8
Business ID (Y-tunnus) shownNoWebsite + AI extraction0.0 / 7

Reachability · weight 20%

45.0 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

82.6 / 100
MetricMeasured valueSourcePoints
Clarity of information80/100AI analysis27.2 / 34
Findability of pricing78/100AI analysis25.7 / 33
Content coverage90/100AI analysis29.7 / 33

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +19.9 points: 60.7 → 80.6, rank 4 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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