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On the basic metrics alone, the score was 70.9 and the rank 4. The score is now 70.1 and rank 2 (▲ 2 places). The difference comes from buying motives: they measure what the buyer asks before deciding.
Cramo on Suomen toiseksi suurin konevuokraamoketju ja sen sivusto on rakenteeltaan selkeä: toimipisteverkko, laaja tuoteluettelo, vuokrausehdot ja yhteystiedot ovat hyvin esillä. Julkinen euromääräinen hinnoittelu kuitenkin puuttuu kokonaan, sillä tuotteet ovat hinnoittelun osalta kirjautumisen takana ja erillinen hinnastosivu on poistunut käytöstä.
Buying motives checked on 15.10.2026 and basic metrics measured on 13.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Price is shown before ordering | 22 p × 30.0 % | 6.6 |
| Limitation of liability for damage | 16 p × 100.0 % | 16.0 |
| Online order | 12 p × 100.0 % | 12.0 |
| Basic metrics | 50 % × 70,9 | 35.5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Price is shown before ordering | Your own contract price is shown in the online service when logged in | cramo.fi checked 15.10.2026 | 6.6 / 22 |
| Limitation of liability for damage | Cramo-Turva limits the excess to a fixed amount | cramo.fi checked 15.10.2026 | 16.0 / 16 |
| Online order | Order in the online service with pickup or delivery | cramo.fi checked 15.10.2026 | 12.0 / 12 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 72,1 | 21.6 |
| Transparency | 30 % × 67,5 | 20.2 |
| Reachability | 20 % × 85,0 | 17.0 |
| AI quality score | 20 % × 60,1 | 12.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 34/100 | Technical measurement | 13.6 / 40 |
| Accessibility | 95/100 | Technical measurement | 28.5 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 100/100 | Technical measurement | 15.0 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Rental price (day/week) or public price list visible without logging in OBSERVATIONTuotekorteissa 'Kirjaudu vuokrataksesi'; /fi/hinnastot palauttaa 'Sivua ei löydy' | No | Website + AI extraction | 0.0 / 25 |
| Online booking or booking request can be made directly from the website OBSERVATIONVerkkopalvelu ja tuotehaku vaativat 'Rekisteröidy asiakkaaksi' / kirjautumisen | Partly | Website + AI extraction | 7.5 / 15 |
| Branch network and pick-up/delivery openly stated OBSERVATION'Etsi lähin vuokraamo' + Vuokraamot-sivu, noin 40 toimipisteen ketju | Yes | Website + AI extraction | 20.0 / 20 |
| Rental, insurance and deductible terms clearly stated OBSERVATION/fi/vuokrausehdot: 'Lataa Cramon ehdot ja veloitusperusteet' - Cramon vuokrausehdot 2026.pdf, TK Konevuokraus yleiset ehdot, veloitusperusteet | Yes | Website + AI extraction | 20.0 / 20 |
| Range of equipment or product catalogue viewable online OBSERVATIONKategorioitu tuoteluettelo (nostimet, tärylevyt, pölyerottimet, tuentakalusto jne.) selattavissa ilman kirjautumista | Yes | Website + AI extraction | 10.0 / 10 |
| Operating company or business ID (Y-tunnus) shown OBSERVATION'Cramo Finland Oy:n voimassa olevat vuokrausehdot' (vuokrausehdot-sivu) - operoiva yhtiö esillä | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown OBSERVATION010 6616190 (arkisin 7-16) + 24/7 päivystys 040 517 1739 | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown OBSERVATIONpalvelukeskus@cramo.com | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | Yes | Website + AI extraction | 15.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app OBSERVATION'Mobiilisovellus' footer-linkki | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 72/100 | AI analysis | 24.5 / 34 |
| Findability of pricing | 22/100 | AI analysis | 7.3 / 33 |
| Content coverage | 86/100 | AI analysis | 28.4 / 33 |
Oletko Cramo-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +29.9 points: 70.1 → 100.0, rank 2 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.