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BioRex

Rank 5 · Cinemas · Checked 17.10.2026

Websitebiorex.fi
OwnerBio Rex Cinemas Oy (Business ID 1745591-7) is Finland's second-largest cinema chain, operating in about 11 localities. Ticket prices are shown by locality and tickets are bought from the online shop (discount on a ticket bought the day before).
Business ID1745591-7
Registered in Finland (PRH)2002
LCP (mobile)5.5 s
Basic metrics82.8, rank 2
57.7SCORE
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On the basic metrics alone, the score was 82.8 and the rank 2. The score is now 57.7 and rank 5 (▼ 3 places). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 26 August 2026

Bio Rex Cinemas Oy (Y-tunnus 1745591-7) on Suomen toiseksi suurin elokuvateatteriketju, jonka lippuhinnat, alennusryhmät, salien varustelu ja esteettömyystiedot ovat selkeästi esillä paikkakunnittain ja liput ostetaan verkkokaupasta. Y-tunnus ja kulttuurisetelien kelpoisuus eivät näy sivustolla.

Strengths

  • Ticket prices in euros by location, discount groups and special prices clearly itemised
  • Salien varustelu (Dolby Atmos, PRIME- ja PLUS-premiumsalit) ja paikkamäärät taulukoituna
  • Esteettömyys kerrottu: liikuntarajoitteisten paikat kaikissa saleissa ja saavutettavuusseloste

Areas to improve

  • Business ID not shown on the website
  • Lipunmyynnin ja kassan aukioloaikoja ei ilmoiteta kellonaikoina kootusti
  • Kulttuurisetelien (Epassi, Smartum) kelpoisuutta ei mainita hinnastossa

How the score is calculated

Buying motives checked 17.10.2026 and basic metrics measured 26.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

57.7 / 100
Basic ticket price22 p × 30.0 %6.6
Price per visit for a season ticket11 p × 62.5 %6.9
Cultural benefits online8 p × 35.0 %2.8
Price of your own screening is shown9 p × 0.0 %0.0
Basic metrics50 % × 82,841.4

Buying motives · weight 50 p

16,3 / 50
MetricMeasured valueSourcePoints
Basic ticket price
NOTEAt weekends and public holidays €16.00. Premium seats and long films cost extra.
Adult, standard 14.50 €biorex.fi
checked 17.10.2026
6.6 / 22
Price per visit for a season ticket
NOTEPack of 5 for 63 € (12.60 € per ticket). Additional charges for Premium services.
Multi-ticket 10 pcs €115biorex.fi
checked 17.10.2026
6.9 / 11
Cultural benefits onlineCulture voucher is accepted only at the box officebiorex.fi
checked 17.10.2026
2.8 / 8
Price of your own screening is shown
NOTEThe page has no price or price range. The order and delivery terms are linked separately and were not read.
Company demo is ordered via a form, price not disclosedbiorex.fi
checked 17.10.2026
0.0 / 9

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

82.8 / 100
Digital quality30 % × 78,223.5
Transparency30 % × 96,028.8
Reachability20 % × 67,513.5
AI quality score20 % × 85,017.0

Digital quality · weight 30%

78.2 / 100
MetricMeasured valueSourcePoints
Performance (mobile)50/100Technical measurement20.0 / 40
Accessibility94/100Technical measurement28.2 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices100/100Technical measurement15.0 / 15

Transparency · weight 30%

96.0 / 100
MetricMeasured valueSourcePoints
Ticket price in euros publicly shown on the website before checkoutYesWebsite + AI extraction24.0 / 24
Ticket can be bought and seat chosen online (online ticket shop in use and linked)YesWebsite + AI extraction16.0 / 16
Discount groups and their prices stated (children, students, pensioners, family ticket)YesWebsite + AI extraction12.0 / 12
Number and equipment of screens stated (e.g. IMAX, LUXE, premium seats, 3D)YesWebsite + AI extraction10.0 / 10
Accessibility information stated (wheelchair spaces, induction loop, accessible entrance)YesWebsite + AI extraction8.0 / 8
Showtimes and programme published onlineYesWebsite + AI extraction8.0 / 8
Culture vouchers or other benefits stated (Epassi, Smartum, group or company tickets)YesWebsite + AI extraction6.0 / 6
Clear contact details (phone or e-mail) shownYesWebsite + AI extraction6.0 / 6
Theatre location and arrival instructions statedYesWebsite + AI extraction6.0 / 6
Business ID (Y-tunnus) or operating company shownNoWebsite + AI extraction0.0 / 4

Reachability · weight 20%

67.5 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownPartlyWebsite + AI extraction7.5 / 15
FAQ sectionYesWebsite + AI extraction15.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

85.0 / 100
MetricMeasured valueSourcePoints
Clarity of information84/100AI analysis28.6 / 34
Findability of pricing86/100AI analysis28.4 / 33
Content coverage85/100AI analysis28.1 / 33

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +16.6 points: 57.7 → 74.3, rank 5 → 4.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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