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Ranua Wildlife (Ranua Zoo)

Rank 4 · Zoos and aquariums · Checked 17.10.2026

Websiteranuaresort.com
OwnerRanuan Seudun Matkailu Oy (Business ID 0487434-6) runs Ranua Zoo (Ranua Wildlife) in Lapland, a zoo focused on Arctic species. Gate and online shop prices for admission tickets, discount groups, the family ticket and opening hours are published on the website.
Business ID0487434-6
Registered in Finland (PRH)1982
LCP (mobile)26.8 s
Basic metrics80.3, rank 3
54.8SCORE
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On the basic metrics alone, the score was 80.3 and the rank 3. The score is now 54.8 and rank 4 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 26 August 2026

Ranuan Seudun Matkailu Oy (Y-tunnus 0487434-6) ylläpitää Ranuan arktista eläinpuistoa (Ranua Wildlife). Portti- ja verkkohinnat, alennusryhmät, lajisto ja esteettömyystiedot esitetään avoimesti, ja puisto on auki ympäri vuoden.

Strengths

  • Gate and online prices as well as all discount groups and group prices in euros
  • Lajisto kerrottu (noin 50 arktista lajia) ja esteettömyysseloste saatavilla
  • Selkeät yhteystiedot ja ympärivuotiset aukioloajat

Areas to improve

  • Vuosi- tai kausikorttia ei mainita hintasivulla
  • Eläinpuisto on osa laajempaa Ranua Resort -kokonaisuutta, mikä hajauttaa navigaatiota
  • Operoivan yhtiön Y-tunnus näkyy nimenä, ei numerona

How the score is calculated

Buying motives checked 17.10.2026 and basic metrics measured 26.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

54.8 / 100
Adult's ticket20 p × 23,3 %4.7
Child's ticket12 p × 0.0 %0.0
Ticket online10 p × 100.0 %10.0
Annual pass8 p × 0.0 %0.0
Basic metrics50 % × 80,340.1

Buying motives · weight 50 p

14,7 / 50
MetricMeasured valueSourcePoints
Adult's ticket
NOTE€24.50 from the online shop. Price list valid until 31.3.2027.
Adult 26.50 € from ticket salesranuaresort.com
checked 17.10.2026
4.7 / 20
Child's ticket
NOTEFrom the online shop €20.00.
Child (4–14 yrs) €22 from ticket salesranuaresort.com
checked 17.10.2026
0.0 / 12
Ticket online
NOTEA ticket bought in advance cannot be exchanged, changed or cancelled except in a force majeure case.
Adult 24.50 € online, 26.50 € from the ticket officeranuaresort.com
checked 17.10.2026
10.0 / 10
Annual passAn annual or season pass is not mentioned on the admission ticket page or in the surcharge and service price list, and no annual pass page was found in the site's sitemap.ranuaresort.com, admission tickets and prices
checked 17.10.2026
0.0 / 8

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

80.3 / 100
Digital quality30 % × 70,521.1
Transparency30 % × 94,028.2
Reachability20 % × 67,513.5
AI quality score20 % × 87,317.5

Digital quality · weight 30%

70.5 / 100
MetricMeasured valueSourcePoints
Performance (mobile)30/100Technical measurement12.0 / 40
Accessibility95/100Technical measurement28.5 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices100/100Technical measurement15.0 / 15

Transparency · weight 30%

94.0 / 100
MetricMeasured valueSourcePoints
Admission ticket price in euros publicly displayed on the website before checkoutYesWebsite + AI extraction24.0 / 24
Ticket can be bought online (online ticket shop in use and linked)YesWebsite + AI extraction14.0 / 14
Discount groups and family ticket stated (children, students, pensioners, family)YesWebsite + AI extraction12.0 / 12
Opening hours and seasonal variations clearly statedYesWebsite + AI extraction10.0 / 10
Animal species and attractions stated (which species, how many, what the visitor sees)YesWebsite + AI extraction8.0 / 8
Accessibility information stated (wheelchair routes, step-free entrance, prams)YesWebsite + AI extraction8.0 / 8
Annual pass or season pass and its price statedNoWebsite + AI extraction0.0 / 6
Location and directions stated (address, parking, public transport)YesWebsite + AI extraction6.0 / 6
Clear contact details (phone or e-mail) shownYesWebsite + AI extraction6.0 / 6
Business ID (Y-tunnus) or operating company shownYesWebsite + AI extraction6.0 / 6

Reachability · weight 20%

67.5 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownYesWebsite + AI extraction15.0 / 15
FAQ sectionPartlyWebsite + AI extraction7.5 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

87.3 / 100
MetricMeasured valueSourcePoints
Clarity of information86/100AI analysis29.2 / 34
Findability of pricing88/100AI analysis29.0 / 33
Content coverage88/100AI analysis29.0 / 33

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The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +16.8 points: 54.8 → 71.6, rank 4 → 2.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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