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A poster buyer asks whether the order can be returned, what delivery costs, when the package arrives and when delivery is free. These decide 50 points out of a hundred.
Score shows how the company does on our comparison criteria, on a 0–100 scale. Rankings cannot be bought.
Basic metrics · 69.3
+ Delivery terms are exceptionally transparent: a country-specific table states that delivery to Finland costs 6.99 euros, is free for orders over 59 euros, and has an estimated delivery time of 6-10 working days, all trackable
Basic metrics: 69.3, rank 4 · ▲ 3 places
Basic metrics · 79.3
+ Paper quality stated exceptionally precisely on the product page: 'on high-quality 200-gram semi-matt paper made by the French Clairefontaine', FSC-certified
Basic metrics: 79.3, rank 1 · ▼ 1 place
– Free delivery threshold: The free delivery threshold was not found on the FAQ page or the front page. The front page has only an unclear line “When your order exceeds 14.90 €.”
Basic metrics · 76.4
+ The delivery terms are stated in the header of every page: free delivery for purchases over 59 euros and delivery in 4-5 working days, no need to search for them separately
Basic metrics: 76.4, rank 2 · ▼ 1 place
– Right of return: No returns terms were found. The links at the bottom of the front page (Purchase terms, Customer service) could not be opened, and guessed terms pages returned an empty page.
Basic metrics · 74.3
+ Delivery prices tabulated by product type: stock item GLS 15.90 euros (8 working days) or Matkahuolto 11.90 euros (7 working days), framed poster + 2.00 euros; all visible without logging in
Basic metrics: 74.3, rank 3 · ▼ 1 place
– Free delivery threshold: The free delivery threshold was not found on the delivery and payment page or in the terms of sale.
Basic metrics · 67.3
+ A domestic poster shop from Turku (Julistamo.fi Oy, business ID (Y-tunnus) 3373408-6 openly in the terms of delivery) that prints posters in Finland to order
Basic metrics: 67.3, rank 5 · no change
– Delivery fee: The delivery fee appears only at checkout. The delivery terms page says the fees are determined by the delivery method.
Weights are fixed. All companies are measured on the same scale. Read the full methodology.
| Buying motive | What is measured | Scale | Weight |
|---|---|---|---|
| Right of return QUESTIONHow long can I return an order? | Return period in days according to the page's own terms. No right of cancellation = 0. | 90 days or more = 100 points, 0 days = 0, directly proportional in between. | 22 p |
| Delivery cost QUESTIONHow much does delivery cost for a single order? | Cheapest published delivery fee to Finland, in euros. | 5 € or less = 100 points, 15 € or more = 0, in between directly proportional. | 12 p |
| Delivery time QUESTIONHow quickly does the parcel arrive? | Upper limit, in days, of the fastest stated delivery option. | 3 days or less = 100 points, 14 days or more = 0, in between directly proportional. | 9 p |
| Free delivery threshold QUESTIONHow much do I need to buy for delivery to be free? | Order amount above which delivery is free, in euros. | 30 € or less = 100 points, 100 € or more = 0, in between directly proportional. | 7 p |
| Basic metrics | Digital quality, transparency, reachability and AI quality score | Basic metrics × 0.5 | 50 p |
We scored 5 poster online shops on 19 metrics: technical quality, transparency, reachability and AI quality. The most important question: can you see the price, size, paper quality, the extra price of the frame and delivery costs before you enter your payment card details?
Poster price and sizes displayed without an account (24), delivery costs, free delivery threshold and delivery time stated (20), right of return or cancellation and its time limit stated (18), paper or material quality stated on the product page (16), extra price for a frame or frame options displayed with prices (12), business ID (Y-tunnus) or owning company clearly stated (10)
Transparency is 30% of the basic metrics, i.e. 15% of the total points · these metrics make up its 100 points · the full formula and the other pillars
How to read the comparison correctly: Half of the points come from buyer's questions, i.e. things the buyer finds out before deciding. The other half measures how openly the company publishes its prices, terms and contact details. Clear differences in points indicate a genuine difference: one tells you the price immediately, another only after logging in. Close scores should not be read as a ranking order, because every measurement has a margin of variation. The measurement accuracy and the full calculation formula are open in the methodology.
Customer experience is brought into the assessment separately. We also collect customer feedback and customer experiences about companies through separate surveys. The survey results will be added to the overall assessment later.
The hidden price of the frame and permanent discounts are pain points in the industry. A poster is a cheap purchase, but the frame can cost more than the print itself, and many shops price posters with a continuous campaign discount, making it hard to see the real normal price. The comparison rewards shops that show the print's price, size, paper quality and frame surcharge as well as delivery costs clearly before purchase.
Some of the operators are Finnish, some are foreign. Julistamo is a Finnish company with a business ID (Y-tunnus) registered with PRH. Desenio and Gallerix (Sweden), Postery (Sweden) and Europosters (Czech Republic) are online shops of foreign companies whose owning company is openly stated. In the business ID (Y-tunnus) metric this is assessed according to how clearly the responsible company is stated.
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