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On the basic metrics alone, the score was 53.5 and the rank 4. The score is now 37.8 and rank 5 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
Helsinki Yachting (SeriMeri Oy) on Helsingissä toimiva kansainvälinen purjehduskoulu, jolla on sekä PORY- että RYA-sertifiointi, ainut tässä vertailussa. Y-tunnus on esillä /about/-sivulla ja kurssibookkaus onnistuu verkossa. Kriittisin puute on hintatietojen täydellinen puuttuminen sivustolta: kuluttajan on otettava yhteyttä ennen kuin hinta selviää.
Buying motives checked 17.10.2026 and basic metrics measured 9.9.2026 from public sources. The same formula for everyone, read the full methodology.
| Price of a beginner's course | 24 p × 0.0 % | 0.0 |
| Trial price | 12 p × 0.0 % | 0.0 |
| Cancellation before the course | 8 p × 100.0 % | 8.0 |
| Course price shown | 6 p × 50.0 % | 3.0 |
| Basic metrics | 50 % × 53,5 | 26.8 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Price of a beginner's course | The price of a practical sailing course was not found on the front page, the course calendar, the course outlines or the booking page. The pages only list prices for theory courses. | helsinkiyachting.fi, course booking · helsinkiyachting.fi, course calendar checked 17.10.2026 | 0.0 / 24 |
| Trial price | No trial or introductory course was found on the front page, the course calendar, the course descriptions or the booking page. | helsinkiyachting.fi, course booking · helsinkiyachting.fi, course calendar checked 17.10.2026 | 0.0 / 12 |
| Cancellation before the course NOTELess than 60 days before the start, 25% of the fee is not refunded; less than 30 days, 50%. | Cancellation more than 60 days before: refund minus 30 € fee | helsinkiyachting.fi checked 17.10.2026 | 8.0 / 8 |
| Course price shown NOTEPrices of theory courses (e.g. €395) are on the page; the price of the practical sailing course was not found. | Prices are shown for theory courses, not for practical sailing | helsinkiyachting.fi checked 17.10.2026 | 3.0 / 6 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 64,8 | 19.4 |
| Transparency | 30 % × 50,0 | 15.0 |
| Reachability | 20 % × 45,0 | 9.0 |
| AI quality score | 20 % × 50,1 | 10.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 43/100 | Technical measurement | 17.2 / 40 |
| Accessibility | 66/100 | Technical measurement | 19.8 / 30 |
| Findability (SEO) | 85/100 | Technical measurement | 12.8 / 15 |
| Technical practices | 100/100 | Technical measurement | 15.0 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Price in euros of a sailing course (or equivalent beginner course) displayed on the site before contacting OBSERVATIONUseita kurssisivuja tarkistettu (/courses/, /course-outlines/, /booking/), yhtään hintaa ei löydy. Hintatietoja ei ole julkaistu sivustolla. | No | Website + AI extraction | 0.0 / 30 |
| Course structure described: the number of theory and practical hours, the duration of the course in days and what is included in the price (learning materials, certification, etc.) OBSERVATIONKurssikategoriat kuvattu ('Practical Sailing Courses', 'Theory courses on navigation') ja 'Sailing Crew on aloittelijakurssi' mainittu, mutta teoria/käytäntö-jako, tuntimäärät ja kesto päivissä puuttuvat. | Partly | Website + AI extraction | 10.0 / 20 |
| PORY authorisation or a similar training organisation audited by an authority (RYA, SPV) is clearly mentioned on the website OBSERVATION/courses/-sivu mainitsee 'Purjehduksenopettajat PORY ry' ja 'The Royal Yachting Association, RYA' sertifioijina. | Yes | Website + AI extraction | 15.0 / 15 |
| You can enrol on the course or book a place online without a phone call OBSERVATIONSivusto ohjaa 'Course Booking page' -sivulle verkkobookkauksia varten. | Yes | Website + AI extraction | 15.0 / 15 |
| Business ID or registered company name displayed on the website (footer, privacy policy or contact details) OBSERVATION/about/-sivu näyttää tarkalleen 'The Business ID of SeriMeri Oy is 2735070-5'. | Yes | Website + AI extraction | 10.0 / 10 |
| Independent review source (Google reviews, Facebook reviews, Tripadvisor etc.) displayed or linked from the website OBSERVATIONGoogle-, Tripadvisor- tai muita arviolinkkejä ei löydy tarkistetuista sivuista. | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown OBSERVATION'+358 400 498 310' näkyy etusivulla. | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown OBSERVATION'mikko@helsinkiyachting.fi' näkyy yhteystiedoissa. | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | No | Website + AI extraction | 0.0 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 62/100 | AI analysis | 21.1 / 34 |
| Findability of pricing | 18/100 | AI analysis | 5.9 / 33 |
| Content coverage | 70/100 | AI analysis | 23.1 / 33 |
Oletko Helsinki Yachting -palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +61.3 points: 37.8 → 99.1, rank 5 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.The partner badge is a free mark of cooperation with the Suomen Paras comparison. It does not claim a ranking; any partner of ours can add it: companies included in the comparison, our customers and our cooperation partners, and it works as a link to this public profile.
