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New company in the comparison. The basic metrics were measured with the same formula as for the others (75.8 / 100). The total score is 42.1 and the rank 5.
Each row was checked on 18.10.2026 from public sources. The same formula for everyone, read the full methodology.
| Cancellation period | 20 p × 21.1% | 4.2 |
| Cheapest delivery | 12 p × 0.0% | 0.0 |
| Return costs | 10 p × 0.0% | 0.0 |
| Subscription | 8 p × 0.0% | 0.0 |
| Basic metrics | 50 % × 75,8 | 37.9 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Cancellation period NOTEOpened packages that cannot be returned for health and hygiene reasons must not be returned. | 30 days | piilolinssimaailma.fi checked 18.10.2026 | 4.2 / 20 |
| Cheapest delivery | According to the delivery page, all orders are delivered free of charge, but the top bar promises free delivery only for orders over 35 €, and the terms of use calculate the fee by weight and location. The delivery price for a small order is not given in euros. | piilolinssimaailma.fi, terms of use · piilolinssimaailma.fi, delivery checked 18.10.2026 | 0.0 / 12 |
| Return costs | The customer pays the return shipping costs | piilolinssimaailma.fi checked 18.10.2026 | 0.0 / 10 |
| Subscription | A continuous subscription is not mentioned on the delivery page, in the terms of use or in the sitemap. | piilolinssimaailma.fi, terms of use · piilolinssimaailma.fi, delivery checked 18.10.2026 | 0.0 / 8 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 85,1 | 25.5 |
| Transparency | 30 % × 70,0 | 21.0 |
| Reachability | 20 % × 75,0 | 15.0 |
| AI quality score | 20 % × 68,9 | 13.8 |
Bonuses and detailed metrics: methodology.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +31.1 points: 42.1 → 73.2, rank 5 → 2.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.