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Pur-ait

Rank 3 · Piha-aidat · Checked 15.10.2026

Websitepurait.fi
OwnerPur-ait Oy (PRH 3486713-9), a Finnish manufacturer of fences, gates and fence profiles
Business ID3486713-9
Registered in Finland (PRH)2024
LCP (mobile)2.8 s
Basic metrics60.5, rank 2
58.2SCORE
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On the basic metrics alone, the score was 60.5 and the rank 2. The score is now 58.2 and rank 3 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 27 August 2026

Pur-ait Oy on kotimainen aitojen ja porttien valmistaja, jonka tuotesivut kertovat materiaalit, toimituksen, asennuksen ja takuun sekä operoivan yhtiön Y-tunnuksen. Hinnat jäävät tarjouspyynnön taakse eikä tuotteita voi tilata verkosta.

Strengths

  • Product pages describe materials and structures in detail (aluminium, steel and timber profiles, as well as mesh fences and gate profiles)
  • Toimitus, asennus ja takuu käydään läpi tuotesivuilla, myynti- ja huoltosähköpostit erikseen
  • Operoiva yhtiö ja Y-tunnus esillä (Pur-ait Oy, 3486713-9), kotimainen valmistaja

Areas to improve

  • Aitojen prices are not shown in euros, every product leads to a request for quotation
  • Verkkotilausta ei ole, hankinta etenee tarjouksen kautta
  • No independent review source is visible

How the score is calculated

Buying motives checked 15.10.2026 and basic metrics measured 27.8.2026 from public sources. Same formula for everyone, read the full methodology.

Total score · weighted total

58.2 / 100
Price is shown before the quote22 p × 0.0 %0.0
Installation10 p × 100.0 %10.0
Maintenance8 p × 100.0 %8.0
Domestic manufacture10 p × 100.0 %10.0
Basic metrics50 % × 60,530.2

Buying motives · weight 50 p

28,0 / 50
MetricMeasured valueSourcePoints
Price is shown before the quotePrices are not shown, the page says Request a quotepurait.fi
checked 15.10.2026
0.0 / 22
InstallationOwn installation team across Finlandpurait.fi
checked 15.10.2026
10.0 / 10
MaintenanceService agreement and own maintenance teampurait.fi
checked 15.10.2026
8.0 / 8
Domestic manufactureManufactured in-house in Suutarila, Helsinkipurait.fi
checked 15.10.2026
10.0 / 10

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

60.5 / 100
Digital quality30 % × 86,125.8
Transparency30 % × 52,015.6
Reachability20 % × 30,06.0
AI quality score20 % × 65,413.1

Digital quality · weight 30%

86.1 / 100
MetricMeasured valueSourcePoints
Performance (mobile)69/100Technical measurement27.6 / 40
Accessibility95/100Technical measurement28.5 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices100/100Technical measurement15.0 / 15

Transparency · weight 30%

52.0 / 100
MetricMeasured valueSourcePoints
Price of a fence element or per metre publicly displayed in euros
OBSERVATIONTuotteet-sivulla toistuu Pyydä tarjous, euromääräisiä hintoja ei esitetä.
NoWebsite + AI extraction0.0 / 28
Material, dimensions and height stated on the product page
OBSERVATIONtuotteissa alumiini-, teräs- ja puuprofiileja sekä verkkoaita- ja porttiprofiileja, materiaalit eritelty.
YesWebsite + AI extraction14.0 / 14
The product can be ordered from the online shop with a shopping basketNoWebsite + AI extraction0.0 / 12
Delivery method, costs or time statedYesWebsite + AI extraction12.0 / 12
Installation service or installation instructions providedYesWebsite + AI extraction10.0 / 10
Warranty and its length stated
OBSERVATIONtuotesivuilla käsitellään takuu.
YesWebsite + AI extraction8.0 / 8
Business ID (Y-tunnus) or operating company shown
OBSERVATIONSivulla mainittu Y-tunnus 3486713-9 (Pur-ait Oy), yhteydenotot myynti@purait.fi ja huolto@purait.fi.
YesWebsite + AI extraction8.0 / 8
Independent review source shownNoWebsite + AI extraction0.0 / 8

Reachability · weight 20%

30.0 / 100
MetricMeasured valueSourcePoints
Phone number shownPartlyWebsite + AI extraction15.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

65.4 / 100
MetricMeasured valueSourcePoints
Clarity of information76/100AI analysis25.8 / 34
Findability of pricing42/100AI analysis13.9 / 33
Content coverage78/100AI analysis25.7 / 33

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +40.7 points: 58.2 → 98.9, rank 3 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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