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On the basic metrics alone, the score was 54.8 and the rank 4. The score is now 62.0 and rank 1 (▲ 3 places). The difference comes from buying motives: they measure what the buyer asks before deciding.
Nordea kuvaa vakuusvaatimukset selkeästi ja tarjoaa verkkohakemuksen Nordea Business -portaalissa olemassa oleville asiakkaille. Uuden yrityksen on otettava yhteyttä puhelimitse tai asioimalla, mikä heikentää digitaalista saavutettavuutta. Hinnoittelu, käsittelyaika ja lainasummat puuttuvat julkisista sivuista kokonaan.
Buying motives checked 12.10.2026 and basic metrics measured 24.9.2026 from public sources. Same formula for everyone, read the full methodology.
| Applying | 18 p × 70.0 % | 12.6 |
| Response time | 10 p × 100.0 % | 10.0 |
| Collateral | 12 p × 100.0 % | 12.0 |
| Public guarantee | 5 p × 0.0 % | 0.0 |
| Basis of pricing | 5 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 54,8 | 27.4 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Applying | Financing application in Nordea Business or via a form | nordea.fi checked 12.10.2026 | 12.6 / 18 |
| Response time | Loan offer within a few banking days | nordea.fi checked 12.10.2026 | 10.0 / 10 |
| Collateral | Apartment shares, mortgage notes, corporate mortgage | nordea.fi checked 12.10.2026 | 12.0 / 12 |
| Public guarantee | No mention of a Finnvera or EIR guarantee was found on Nordea's business loan page or financing FAQ page. | nordea.fi, business loan · nordea.fi, business financing FAQ checked 12.10.2026 | 0.0 / 5 |
| Basis of pricing | How the loan price is determined is not stated on Nordea's business loan page or in the FAQ; only the calculator gives a preliminary estimate. | nordea.fi, business loan · nordea.fi, business financing FAQ checked 12.10.2026 | 0.0 / 5 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 81,4 | 24.4 |
| Transparency | 30 % × 40,0 | 12.0 |
| Reachability | 20 % × 55,0 | 11.0 |
| AI quality score | 20 % × 36,8 | 7.4 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 58/100 | Technical measurement | 23.2 / 40 |
| Accessibility | 94/100 | Technical measurement | 28.2 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 100/100 | Technical measurement | 15.0 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Is it possible to apply for an SME loan online without visiting a branch OBSERVATIONnordea.fi/yritysasiakkaat/palvelumme/rahoitus/yrityslaina.html, 'Hae lainaa Nordea Business -palvelussa' -painike; edellyttää olemassa olevaa Nordea-asiakkuutta ja kirjautumista. | Yes | Website + AI extraction | 25.0 / 25 |
| Is the interest margin or an interest example in euros published OBSERVATIONSivustolla ei mainita korkomarginaalia tai euromääräistä korkoesimerkkiä. Hinta neuvotellaan henkilökohtaisesti. | No | Website + AI extraction | 0.0 / 20 |
| Is the maximum amount or typical size of a business loan stated in euros OBSERVATIONYrityslainan enimmäis- tai tyypillistä summaa ei mainita missään sivuston kohdassa. | No | Website + AI extraction | 0.0 / 15 |
| Is the application processing time or decision time stated in days OBSERVATION'Käsittelemme hakemuksesi mahdollisimman pian', konkreettista päiväarviota ei anneta. | No | Website + AI extraction | 0.0 / 15 |
| Are collateral requirements (guarantee, property, shares, etc.) described on the website OBSERVATIONSivustolla listataan tarvittavat asiakirjat: 'Viimeisin virallinen tilinpäätös, Kuluvan kauden välitilinpäätös, Tiedot yrityksen omistussuhteista, Tiedot mahdollisista vakuuksista ja suunnitelma takaisinmaksusta'. | Yes | Website + AI extraction | 15.0 / 15 |
| Whether a fast-track model or quick decision for small amounts is available OBSERVATIONNopeaa päätösmallia tai pienille summille kohdistettua pikamallituotetta ei mainita sivustolla. | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | No | Website + AI extraction | 0.0 / 15 |
| Chat support | Yes | Website + AI extraction | 15.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | No | Website + AI extraction | 0.0 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 50/100 | AI analysis | 17.0 / 34 |
| Findability of pricing | 12/100 | AI analysis | 4.0 / 33 |
| Content coverage | 48/100 | AI analysis | 15.8 / 33 |
Are you a customer of the Nordea service? Share your experience. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +32.6 points: 62.0 → 94.6, and your lead over number two grows 5.6 → 38.2.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.