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On the basic metrics alone, the score was 67.1 and the rank 4. The score is now 67.0 and rank 3 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
LähiTapiolan sivu erittelee kaskotasot selvästi ja kertoo ulkomaan voimassaolon, mutta hinnan näkee vasta henkilötunnuksen antamisen jälkeen. Sesonkikatko ja irtaimiston rajaus puuttuvat sivulta.
Buying motives checked 11.10.2026 and basic metrics measured 3.10.2026 from public sources. Same formula for everyone, read the full methodology.
| Customer satisfaction | 26 p × 47.0 % | 12.2 |
| Motor insurance bonus | 14 p × 80.0 % | 11.2 |
| Taking out insurance | 10 p × 100.0 % | 10.0 |
| Basic metrics | 50 % × 67,1 | 33.5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Customer satisfaction | EPSI 74.7 | epsi-finland.org checked 11.10.2026 | 12.2 / 26 |
| Motor insurance bonus | Motor insurance bonus up to 80% | lahitapiola.fi checked 11.10.2026 | 11.2 / 14 |
| Taking out insurance | Price and purchase online | lahitapiola.fi checked 11.10.2026 | 10.0 / 10 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 58,4 | 17.5 |
| Transparency | 30 % × 67,5 | 20.2 |
| Reachability | 20 % × 70,0 | 14.0 |
| AI quality score | 20 % × 76,7 | 15.3 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 8/100 | Technical measurement | 3.2 / 40 |
| Accessibility | 86/100 | Technical measurement | 25.8 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 96/100 | Technical measurement | 14.4 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| The price of motorhome insurance is available from the online calculator directly on the product page without a quote request OBSERVATIONPainike 'Hae hinta ja osta', mutta lomake alkaa kohdalla 'Henkilötunnus: Tarvitsemme henkilötunnuksesi, jotta voimme laskea hinnan sekä sinulle kuuluvat alennukset.' | Partly | Website + AI extraction | 12.5 / 25 |
| Product page explains what the insurance price is based on (kilometres driven, car details, bonus, road use) OBSERVATION'Matkailuauton vakuutuksen hintaan vaikuttavat valitun vakuutusturvan laajuuden lisäksi itse auto, sen käyttö, ansaittu bonus ja haltijan tiedot.' | Yes | Website + AI extraction | 15.0 / 15 |
| Comprehensive (casco) insurance levels or covers are itemised on the page so that it is clear what is included in which OBSERVATIONTaulukko 'Mitä vakuutus korvaa? Laaja, Suppea, Liikenne' jossa jokaiselle turvalle merkitty sisältyykö vai ei. | Yes | Website + AI extraction | 20.0 / 20 |
| The page states whether motorhome equipment, fixed interior and movable property are covered OBSERVATION'Vakuutus korvaa esim. vakiovarusteisiin kuuluville jääkaapille tai kiinteästi asennetulle etuteltalle aiheutuneita vahinkoja.' Irtaimiston rajausta ei kerrota. | Partly | Website + AI extraction | 5.0 / 10 |
| Deregistration from traffic or seasonal break and its effect on the fee explained on the product page OBSERVATIONTuotesivulla ei ole osiota liikennekäytöstäpoistosta tai sesonkikatkosta. | No | Website + AI extraction | 0.0 / 10 |
| Coverage area abroad and towing or roadside assistance stated on the product page OBSERVATION'Kaskovakuutus on voimassa Euroopassa ja sen ulkopuolisissa vihreän kortin sopimusmaissa' ja 'Hinausapu sisältyy kaikkiin kaskoihin'. | Yes | Website + AI extraction | 10.0 / 10 |
| Insurance terms or product description can be downloaded from the product page OBSERVATIONOsio 'Tuotetiedot ja vakuutusehdot' sisältää linkit 'Ajoneuvovakuutuksen ehdot (pdf)' ja 'Yleiset sopimusehdot (pdf)'. | Yes | Website + AI extraction | 5.0 / 5 |
| Company's Business ID shown on the product page or in the website footer OBSERVATIONBusiness ID is not shown on the product page. | No | Website + AI extraction | 0.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | No | Website + AI extraction | 0.0 / 15 |
| Chat support | Yes | Website + AI extraction | 15.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 80/100 | AI analysis | 27.2 / 34 |
| Findability of pricing | 70/100 | AI analysis | 23.1 / 33 |
| Content coverage | 80/100 | AI analysis | 26.4 / 33 |
Are you a LähiTapiola service customer? Share your experience. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +16.4 points: 67.0 → 83.4, rank 3 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.