Home › Marketing automation platforms › Brevo
On the basic metrics alone, the score was 74.0 and the rank 2. The score is now 84.0 and rank 1 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
Brevo (aiemmin Sendinblue) on edullisin vaihtoehto (7 €/kk) rajoittamattomilla kontakteilla ja laajimmilla multichannel-ominaisuuksilla: sähköposti, SMS, WhatsApp ja push. A/B-testaus kuuluu vasta Standard-tasolle. Sopii erityisesti pk-yritykselle, joka haluaa multichannel-viestinnän pienellä budjetilla.
Buying motives checked 16.10.2026 and basic metrics measured 20.9.2026 from public sources. The same formula for everyone, read the full methodology.
| Cheapest paid package | 24 p × 100.0 % | 24.0 |
| Free use | 16 p × 100.0 % | 16.0 |
| Cancellation and warranty | 10 p × 70.0 % | 7.0 |
| Basic metrics | 50 % × 74,0 | 37.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Cheapest paid package NOTEThe page shows a price of 7 € with monthly billing and 6.33 € with annual billing; the 7 euro amount was read as the monthly price. | Starter 7 €/month | brevo.com checked 16.10.2026 | 24.0 / 24 |
| Free use | Free forever, no credit card | brevo.com checked 16.10.2026 | 16.0 / 16 |
| Cancellation and warranty | The order can be cancelled at any time from your own account | brevo.com checked 16.10.2026 | 7.0 / 10 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 62,3 | 18.7 |
| Transparency | 30 % × 85,0 | 25.5 |
| Reachability | 20 % × 70,0 | 14.0 |
| AI quality score | 20 % × 79,3 | 15.9 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 25/100 | Technical measurement | 10.0 / 40 |
| Accessibility | 90/100 | Technical measurement | 27.0 / 30 |
| Findability (SEO) | 92/100 | Technical measurement | 13.8 / 15 |
| Technical practices | 77/100 | Technical measurement | 11.6 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Monthly price of the starter package (in euros or dollars) published on the pricing page without an interactive calculator OBSERVATIONbrevo.com/pricing --js: 'Starter €7 per month' (tai €6/kk vuosimaksulla), selkeä eurohinta. | Yes | Website + AI extraction | 25.0 / 25 |
| Starter package contact limit or sending limit clearly presented on the pricing page OBSERVATIONbrevo.com/pricing --js: 'Starter, From 5,000 emails per month', 'Free forever, no credit card needed', Starter hinnoittelee lähetysmäärän mukaan, ei kontaktimäärän mukaan. Kontaktimäärä on rajoittamaton. | Partly | Website + AI extraction | 10.0 / 20 |
| Multichannel: at least email, SMS and push notifications all available in paid packages OBSERVATIONbrevo.com/products: 'Boost conversions with automated multichannel customer journeys.', 'Send real-time email, SMS, & WhatsApp messages', 'WhatsApp, Popups, Mobile & Web Push' mainittu Business-tasolla. | Yes | Website + AI extraction | 15.0 / 15 |
| Built-in CRM or native CRM integration clearly described on product pages OBSERVATIONbrevo.com/products: 'Accelerate revenue with custom pipelines, sales automation, chat & more.', myynti-CRM mainittu tuoteportfoliossa. | Yes | Website + AI extraction | 15.0 / 15 |
| A/B testing available as a feature in paid packages OBSERVATIONbrevo.com/pricing --js: 'A/B testing' listattu Standard-tason ominaisuutena ('Everything in Starter, plus: Marketing automation... A/B testing'), ei Starter-tasolla. | Partly | Website + AI extraction | 5.0 / 10 |
| GDPR compliance and/or EU data location clearly stated on the privacy or product pages OBSERVATIONbrevo.com/legal/privacypolicy: 'DOES BREVO TRANSFER YOUR PERSONAL DATA OUTSIDE THE EUROPEAN ECONOMIC AREA?', EU-tietosuoja-osio olemassa. Brevo SAS on ranskalainen yhtiö. | Yes | Website + AI extraction | 10.0 / 10 |
| Visual automation workflow builder offered without coding OBSERVATIONbrevo.com/products: 'Campaigns & automation, Boost conversions with automated multichannel customer journeys.' | Yes | Website + AI extraction | 5.0 / 5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Partly | Website + AI extraction | 15.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | Yes | Website + AI extraction | 15.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 75/100 | AI analysis | 25.5 / 34 |
| Findability of pricing | 80/100 | AI analysis | 26.4 / 33 |
| Content coverage | 83/100 | AI analysis | 27.4 / 33 |
Are you a customer of the Brevo service? Share your experience. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +13.0 points: 84.0 → 97.0, and your lead over number two grows 6.9 → 19.9.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.The partner badge is a free mark of cooperation with the Suomen Paras comparison. It does not claim a ranking; any partner of ours can add it: companies included in the comparison, our customers and our cooperation partners, and it works as a link to this public profile.
The #1 badge is awarded only to the measured #1 in the Marketing automation platforms category, and it works as a link to this public profile. The badge stays yours permanently: if the top spot ever changes, the badge automatically updates to show the period when you were #1. Rankings and badges cannot be bought.
