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Swamp Music

Rank 3 · Record stores online · Checked 14.10.2026

Websitewww.swampmusic.com
OwnerSwamp Music Oy (PRH 0708461-4), Tampere - online shop and store for new and used vinyl records and CDs (swampmusic.com)
Business ID0708461-4
Registered in Finland (PRH)1988
LCP (mobile)6.1 s
Basic metrics75.7, rank 2
66.6SCORE
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On the basic metrics alone, the score was 75.7 and the rank 2. The score is now 66.6 and rank 3 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 18.8.2026

Swamp Music on tamperelainen uusien ja käytettyjen vinyylilevyjen ja CD:iden verkkokauppa ja myymälä. Kauppa selittää käytettyjen levyjen kuntoluokituksen (M, EX, VG) ja merkitsee uudet vinyylit erikseen, ja hinnat näkyvät ilman kirjautumista. Vastuullinen yhtiö ja Y-tunnus on kerrottu selkeästi. Kehitettävää jää toimituskulujen etukäteisnäkyvyydessä ja palautusehtojen selkeässä esittämisessä.

Strengths

  • The condition grading of used records is explained: M (Mint, new unplayed), EX (Excellent, good condition), VG (Very Good, played a lot) as well as markings for the condition of the sleeve and the disc, and new vinyl records are marked in the lists with the label M/M UUSI
  • Levyjen hinnat näkyvät tuotelistauksessa ilman kirjautumista, esimerkiksi 19,95 euroa ja 49,95 euroa
  • Yhteystiedoissa on selkeästi kerrottu vastuullinen yhtiö ja Y-tunnus (Swamp Music Oy, Y-tunnus 0708461-4) sekä sähköposti ja puhelin

Areas to improve

  • Toimituskulut ilmoitetaan vasta tilausvaiheessa, eikä sivustolla ole etukäteistä toimituskulutaulukkoa tai ilmaisen toimituksen rajaa
  • Palautus- ja peruutusoikeutta ei ole kuvattu selkeästi omalla sivullaan, joten kuluttajan on vaikea löytää palautusehdot etukäteen
  • Erillistä usein kysyttyjen kysymysten osiota ei ole, vaikka käytettyjen levyjen tietosivu vastaa osaan kysymyksistä

How the score is calculated

Buying motives checked 14.10.2026 and basic metrics measured 18.8.2026 from public sources. Same formula for everyone, read the full methodology.

Total score · weighted total

66.6 / 100
LP postage cost20 p × 37.5 %7.5
CD postage cost12 p × 85.7 %10.3
Postage shown before ordering8 p × 100.0 %8.0
Free delivery threshold6 p × 50.0 %3.0
Right of return4 p × 0.0 %0.0
Basic metrics50 % × 75,737.9

Buying motives · weight 50 p

28,8 / 50
MetricMeasured valueSourcePoints
LP postage cost12-inch LP 9.00 €swampmusic.com
checked 14.10.2026
7.5 / 20
CD postage cost
NOTEAccording to the page, €4 applies to the Paytrail payment.
CDs and other products 4 € / shipmentswampmusic.com
checked 14.10.2026
10.3 / 12
Postage shown before orderingDelivery costs are listed on the pageswampmusic.com
checked 14.10.2026
8.0 / 8
Free delivery threshold
NOTEThe limit applies to vinyl orders. No free-delivery limit is mentioned for CD orders.
On orders over 150 €, postage for 12-inch items is 0 €swampmusic.com
checked 14.10.2026
3.0 / 6
Right of returnThe ordering FAQ mentions only a 10-day notification period for defective products; the 14-day right of withdrawal is not mentioned.swampmusic.com, ordering and shipping costs
checked 14.10.2026
0.0 / 4

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

75.7 / 100
Digital quality30 % × 74,922.5
Transparency30 % × 82,524.8
Reachability20 % × 60,012.0
AI quality score20 % × 81,016.2
Commitment indexmax +1.0+0,25

Digital quality · weight 30%

74.9 / 100
MetricMeasured valueSourcePoints
Performance (mobile)60/100Technical measurement24.0 / 40
Accessibility79/100Technical measurement23.7 / 30
Findability (SEO)85/100Technical measurement12.8 / 15
Technical practices96/100Technical measurement14.4 / 15

Transparency · weight 30%

82.5 / 100
MetricMeasured valueSourcePoints
Disc price displayed without logging in
OBSERVATIONEtusivun tuotelistaus: hinnat kuten 19,95 euroa ja 49,95 euroa näkyvät ilman kirjautumista.
YesWebsite + AI extraction25.0 / 25
Whether the disc is new or used and, for used ones, the condition grade on the product page
OBSERVATION2nd hand info -sivu: Listoilla on mukana myös uusia vinyylejä (merkintä M/M UUSI); käytettyjen levyjen kuntoluokitus (kansi/levy) on merkitty tuotteisiin.
YesWebsite + AI extraction15.0 / 15
Condition grading scale for used records explained
OBSERVATION2nd hand info -sivu: M = MINT, uusi soittamaton; EX = EXCELLENT, normaali käytetty mutta hyväkuntoinen; VG = VERY GOOD, paljon soitettu, muutamia naarmuja, kansi kulunut; Reissue = uusintapainos.
YesWebsite + AI extraction15.0 / 15
Delivery costs and free delivery threshold stated
OBSERVATIONSivustolta ei löytynyt etukäteistä toimituskulutaulukkoa; toimituskulut määräytyvät tilausvaiheessa.
PartlyWebsite + AI extraction10.0 / 20
Right of return and cancellation clearly stated
OBSERVATIONThe right of return or cancellation is not described on any separate page that I found; the contact details direct you to get in touch by e-mail.
PartlyWebsite + AI extraction7.5 / 15
Business ID (Y-tunnus) or responsible company clearly stated
OBSERVATIONYhteystiedot-sivu: Swamp Music Oy, Y-tunnus 0708461-4, sähköposti tilaukset@swampmusic.com.
YesWebsite + AI extraction10.0 / 10

Reachability · weight 20%

60.0 / 100
MetricMeasured valueSourcePoints
Phone number shownYesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownYesWebsite + AI extraction15.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

81.0 / 100
MetricMeasured valueSourcePoints
Clarity of information80/100AI analysis27.2 / 34
Findability of pricing82/100AI analysis27.1 / 33
Content coverage81/100AI analysis26.7 / 33

Commitment index (bonus)

+0.25 pts
MetricStatusBonus
Right of return and cancellation clearly stated
OBSERVATIONThe right of return or cancellation is not described on any separate page that I found; the contact details direct you to get in touch by e-mail.
Partly shown+0,25

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +15.2 points: 66.6 → 81.8, rank 3 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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