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Koirakoulu Ilo

Rank 4 · Dog schools · Checked 17.10.2026

Websitekoirakouluilo.fi
OwnerKoirakoulu Ilo Oy, a commercial dog school in Helsinki (puppy, everyday and hobby courses, private lessons), course information and registration online
Business ID2134844-4
Registered in Finland (PRH)2007
LCP (mobile)6.1 s
Basic metrics74.1, rank 2
58.3SCORE
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On the basic metrics alone, the score was 74.1 and the rank 2. The score is now 58.3 and rank 4 (▼ 2 places). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 2 September 2026

Koirakoulu Ilo on helsinkiläinen koirakoulu, jonka vahvuus on avoimuus: kouluttajien tutkinnot kerrotaan nimeltä, peruutusehdot ovat poikkeuksellisen tarkat sekä kursseille että yksityistunneille, ja operoiva yhtiö Y-tunnuksineen näkyy. Kurssit ostetaan verkkokaupasta julkisin hinnoin. Kurssien kertamäärä jää paikoin epäselväksi eikä kokeilukertaa tarjota.

Strengths

  • The trainers' qualifications are set out at individual level: for example Outi Savukoski, an animal trainer (AT) who graduated from Taitotalo in autumn 2025, and all the trainers have studied at institutions in the field
  • Poikkeuksellisen tarkat peruutusehdot erikseen kursseille ja yksityistunneille, mukaan lukien sairastapaukset, korvaava kerta ja rahallinen palautus eläinlääkärin ohjeella
  • Kurssit myydään verkkokaupassa julkisin hinnoin (esimerkiksi 124-295 euroa) ja operoiva yhtiö Koirakoulu Ilo Oy Y-tunnuksineen 2134844-4 näkyy tietosuojaselosteessa

Areas to improve

  • Yksittäisten kurssien kertamäärä ja kokonaiskesto ei näy yhtä selkeästi kuin hinta, vaan selviää usein vasta kurssikohtaisesta ilmoituksesta
  • Ilmaista kokeilu- tai tutustumiskertaa ei tarjota
  • Erillistä usein kysytyt -osiota ei ole, joten yleisimpiin kysymyksiin vastataan hajautetusti eri sivuilla

How the score is calculated

Buying motives checked 17.10.2026 and basic metrics measured 2.9.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

58.3 / 100
Cancellation terms20 p × 50.0 %10.0
Price of a private lesson12 p × 43,8 %5.2
Compensation for absence10 p × 60.0 %6.0
Group size8 p × 0.0 %0.0
Basic metrics50 % × 74,137.0

Buying motives · weight 50 p

21,2 / 50
MetricMeasured valueSourcePoints
Cancellation termsCancellation two weeks before the start: 50% of the price is refunded, after that the charge is 100%koirakouluilo.fi
checked 17.10.2026
10.0 / 20
Price of a private lesson
NOTEThe price is the price of a private lesson in everyday skills in the page listing. The length of the lesson and variants are chosen on the product page.
Private lesson, everyday skills, 85 €koirakouluilo.fi
checked 17.10.2026
5.2 / 12
Compensation for absence
NOTEA medical certificate is requested.
If you fall ill, you can make up for a class by taking another course when there is spacekoirakouluilo.fi
checked 17.10.2026
6.0 / 10
Group sizeGroup size is not stated on the front page, in the course listing, on the private lessons page or in the terms of sale.koirakouluilo.fi, shop terms · koirakouluilo.fi, private lessons
checked 17.10.2026
0.0 / 8

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

74.1 / 100
Digital quality30 % × 76,723.0
Transparency30 % × 83,024.9
Reachability20 % × 45,09.0
AI quality score20 % × 83,316.7
Commitment indexmax +1.0+0,5

Digital quality · weight 30%

76.7 / 100
MetricMeasured valueSourcePoints
Performance (mobile)47/100Technical measurement18.8 / 40
Accessibility93/100Technical measurement27.9 / 30
Findability (SEO)100/100Technical measurement15.0 / 15
Technical practices100/100Technical measurement15.0 / 15

Transparency · weight 30%

83.0 / 100
MetricMeasured valueSourcePoints
Course price publicly displayed in euros
OBSERVATIONKauppa: kurssihintoja 124,00 euroa, 155,00 euroa, 200,00 euroa, 295,00 euroa; yksittäinen tunti 20,00 euroa.
YesWebsite + AI extraction30.0 / 30
Number of sessions and duration of the course displayed
OBSERVATIONkurssit jaettu alkeis- ja jatkokursseihin, mutta kertamäärä ei näy hintojen rinnalla yhtä johdonmukaisesti.
PartlyWebsite + AI extraction7.0 / 14
Differences and prices of private and group lessons shownYesWebsite + AI extraction12.0 / 12
Trainer's qualifications or training described
OBSERVATIONKouluttajat: Kaikki kouluttajamme ovat opiskelleet koirien käyttäytymistä alan oppilaitoksissa. Outi Savukoski, syksyllä 2025 Taitotalosta valmistunut eläintenkouluttaja (AT).
YesWebsite + AI extraction12.0 / 12
Cancellation and registration terms stated
OBSERVATIONTerms of sale: Cancellation terms for courses and, separately, cancellation terms for private lessons; in cases of illness a medical certificate, a replacement session, and in situations where we manage to sell your course place, we deduct 10 euros from the full course price upon refund.
YesWebsite + AI extraction12.0 / 12
Trial session or introduction policy statedNoWebsite + AI extraction0.0 / 10
Business ID (Y-tunnus) or operating company shown
OBSERVATIONTietosuojaseloste: Rekisterinpitäjänä toimii Koirakoulu Ilo Oy, y-tunnus 2134844-4.
YesWebsite + AI extraction10.0 / 10

Reachability · weight 20%

45.0 / 100
MetricMeasured valueSourcePoints
Phone number shown
OBSERVATIONYhteystiedot: 045 1210 099, info@koirakouluilo.fi.
YesWebsite + AI extraction30.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionNoWebsite + AI extraction0.0 / 15
Mobile appNoWebsite + AI extraction0.0 / 10

AI quality score · weight 20%

83.3 / 100
MetricMeasured valueSourcePoints
Clarity of information84/100AI analysis28.6 / 34
Findability of pricing80/100AI analysis26.4 / 33
Content coverage86/100AI analysis28.4 / 33

Commitment index (bonus)

+0.5 pts
MetricStatusBonus
Cancellation and registration terms stated
OBSERVATIONTerms of sale: Cancellation terms for courses and, separately, cancellation terms for private lessons; in cases of illness a medical certificate, a replacement session, and in situations where we manage to sell your course place, we deduct 10 euros from the full course price upon refund.
Shown+0,5

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +20.0 points: 58.3 → 78.3, rank 4 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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