Home › Kitchen furniture manufacturers › Charmia
On the basic metrics alone, the score was 77.9 and the rank 1. The score is now 74.5 and rank 1 (no change). The difference comes from the buying motives: they measure what a buyer asks before deciding.
Charmia on vertailun läpinäkyvin: se julkaisee keittiöistä todelliset hintaesimerkit euroina (L-keittiö noin 6 200 euroa, asennus 1 500-2 000 euroa), kertoo jopa 25 vuoden takuun ja yli 80 prosentin kotimaisuusasteen sekä tarjoaa maksuttoman suunnittelun ja oman rahoituksen. Operoiva yhtiö Charmia Group Oy ja Y-tunnus ovat esillä. Läpinäkyvyyttä laskee lähinnä se, ettei toimitusaikaa mainita.
Buying motives checked 15.10.2026 and basic metrics measured 25.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Warranty for moving parts | 24 p × 83.3 % | 20.0 |
| Actual annual percentage rate of financing | 14 p × 59,7 % | 8.4 |
| Price shown before the designer | 12 p × 60.0 % | 7.2 |
| Basic metrics | 50 % × 77,9 | 39.0 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Warranty for moving parts | 25 years on hinges, drawer systems and tip-up mechanisms | charmia.fi checked 15.10.2026 | 20.0 / 24 |
| Actual annual percentage rate of financing | 11.04% (€10,000 credit, OP Yrityspankki) | charmia.fi checked 15.10.2026 | 8.4 / 14 |
| Price shown before the designer NOTENo price calculator was found on the checked pages. | The page has prices of the sample kitchen's parts | charmia.fi checked 15.10.2026 | 7.2 / 12 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 70,9 | 21.3 |
| Transparency | 30 % × 90,0 | 27.0 |
| Reachability | 20 % × 60,0 | 12.0 |
| AI quality score | 20 % × 88,0 | 17.6 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 34/100 | Technical measurement | 13.6 / 40 |
| Accessibility | 91/100 | Technical measurement | 27.3 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 100/100 | Technical measurement | 15.0 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Kitchen price examples, price list or price calculator publicly displayed (not just a quote request) OBSERVATION'L-mallinen keittiö ilman kodinkoneita maksaa noin 6 200 euroa'; 'tornikaappiseinä ja saareke 7 000-9 000 euroa'; 'yksittäinen yläkaappi ovineen noin 150 euroa'; 'asennus 1 500-2 000 euroa (noin 3 päivää)' | Yes | Website + AI extraction | 24.0 / 24 |
| Furniture warranty (in years) stated on the website OBSERVATION'Jopa 25 vuoden takuu ja kotimaisuusaste yli 80 %' | Yes | Website + AI extraction | 16.0 / 16 |
| Materials and product information displayed (frame, surfaces, domestic origin, eco-friendliness, M1) OBSERVATION'Keittiömme ovat aina vähintään 80-prosenttisesti kotimaisia'; ovi-, taso- ja runkomateriaalien vaikutus hintaan kuvattu | Yes | Website + AI extraction | 12.0 / 12 |
| Delivery time or delivery process stated OBSERVATIONtoimitusaikaa ei mainita etusivulla eikä hintaesimerkkiartikkelissa | No | Website + AI extraction | 0.0 / 10 |
| Design service described and its being free of charge stated OBSERVATION'Suunnittelemme keittiöstä yhdessä sinun näköisesi'; maksuton suunnittelu | Yes | Website + AI extraction | 10.0 / 10 |
| Shops or resellers listed with addresses OBSERVATION'Palvelemme paikallisesti, etsi lähin myymäläsi' | Yes | Website + AI extraction | 8.0 / 8 |
| Installation service and its terms stated OBSERVATION'Kalusteiden asennus maksaa tyypillisesti 1 500-2 000 euroa ja kestää noin kolme päivää' | Yes | Website + AI extraction | 8.0 / 8 |
| Financing option displayed OBSERVATION'Unelmiesi koti Charmia Rahoituksella!' | Yes | Website + AI extraction | 6.0 / 6 |
| Business ID or operating company displayed on the website OBSERVATIONTietosuojaseloste: 'rekisterinpitäjä Charmia Group Oy, Y-tunnus 2540193-5, Reivikatu 1, 20540 Turku' | Yes | Website + AI extraction | 4.0 / 4 |
| Contact details displayed (phone or e-mail) OBSERVATION'sami.rintamaa@charmia.fi', '+358 44 514 1705' | Yes | Website + AI extraction | 2.0 / 2 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | Yes | Website + AI extraction | 30.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | Partly | Website + AI extraction | 7.5 / 15 |
| FAQ section | Partly | Website + AI extraction | 7.5 / 15 |
| Mobile app | No | Website + AI extraction | 0.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 88/100 | AI analysis | 29.9 / 34 |
| Findability of pricing | 90/100 | AI analysis | 29.7 / 33 |
| Content coverage | 86/100 | AI analysis | 28.4 / 33 |
Oletko Charmia-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +14.9 points: 74.5 → 89.4, and your lead over number two grows 11.0 → 25.9.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.