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OnniBus.com

Rank 6 · Long-distance bus companies · Checked 16.10.2026

Websiteonnibus.com
OwnerOnniBus.com Oy (Business ID 2559463-4), a budget bus chain founded in Tampere in 2012. Part of the Koiviston Auto group (owned by private equity investor CapMan) since 2018. Finland's most extensive long-distance route network and its own online ticket shop.
Business ID2559463-4
Registered in Finland (PRH)2013
LCP (mobile)22.4 s
Basic metrics61.0, rank 5
30.5SCORE
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On the basic metrics alone, the score was 61.0 and the rank 5. The score is now 30.5 and rank 6 (▼ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.

AI SUMMARY · AI ALGORITHM · 24 August 2026

OnniBus.com Oy (osa Koiviston Auto -konsernia) on Suomen kaukoliikenteen markkinajohtaja, jonka tunnetuin piirre on edullinen oma verkkolippukauppa ja laaja reittiverkosto. Sivusto on kuitenkin Cloudflaren bottisuojauksen takana, joten sisällön läpinäkyvyyttä ei voitu koneellisesti mitata; arviot perustuvat julkisesti dokumentoituihin faktoihin ja jäävät osin mittausaukoksi.

Strengths

  • Finland's widest long-distance route network and best-known own online ticket shop
  • Dynaaminen edullinen hinnoittelu, liput jo muutamasta eurosta, sekä oma mobiilisovellus
  • Osto tapahtuu kokonaan verkossa ilman soittoa

Areas to improve

  • Sivusto on Cloudflaren bottisuojauksen takana, joten reittien, hintojen ja ehtojen sisältöä ei voitu koneellisesti lukea neljällä eri työkalulla
  • Matkustusmukavuuden ja esteettömyyden yksityiskohtia ei voitu varmentaa sivustolta
  • Y-tunnuksen näkyvyyttä alatunnisteessa ei voitu varmentaa mittausaukon vuoksi

How the score is calculated

Buying motives were checked on 16.10.2026 and basic metrics measured on 24.8.2026 from public sources. The same formula for everyone, read the full methodology.

Total score · weighted total

30.5 / 100
Free baggage22 p × 0.0 %0.0
Discount groups14 p × 0.0 %0.0
Ticket cancellation14 p × 0.0 %0.0
Basic metrics50 % × 61,030.5

Buying motives · weight 50 p

0,0 / 50
MetricMeasured valueSourcePoints
Free baggageThe luggage page returned 404, and the FAQ and terms pages were behind a Cloudflare bot check, which was not bypassed.onnibus.com, homepage
checked 16.10.2026
0.0 / 22
Discount groupsThe front page mentions student, senior and child discounts, but the exact groups and percentages could not be read because the terms and FAQ pages are behind bot protection.onnibus.com, homepage
checked 16.10.2026
0.0 / 14
Ticket cancellationThe cancellation protection page and terms are behind Cloudflare's bot check, which was not bypassed.onnibus.com, homepage
checked 16.10.2026
0.0 / 14

If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.

Basic metrics · weighted sum, 50% of total points

61.0 / 100
Digital quality30 % × 64,019.2
Transparency30 % × 76,522.9
Reachability20 % × 32,56.5
AI quality score20 % × 60,412.1
Commitment indexmax +1.0+0,25

Digital quality · weight 30%

64.0 / 100
MetricMeasured valueSourcePoints
Performance (mobile)27/100Technical measurement10.8 / 40
Accessibility97/100Technical measurement29.1 / 30
Findability (SEO)92/100Technical measurement13.8 / 15
Technical practices69/100Technical measurement10.3 / 15

Transparency · weight 30%

76.5 / 100
MetricMeasured valueSourcePoints
Routes and timetables publicly searchable without logging inYesWebsite + AI extraction20.0 / 20
Ticket prices or pricing principle visible before purchaseYesWebsite + AI extraction18.0 / 18
Ticket can be bought online or in the app without callingYesWebsite + AI extraction15.0 / 15
Cancellation and change terms displayed (money back, change fee)PartlyWebsite + AI extraction7.5 / 15
Travel comfort described (wifi, toilet, sockets, seat selection)PartlyWebsite + AI extraction6.0 / 12
Accessibility and luggage instructions statedPartlyWebsite + AI extraction5.0 / 10
Business ID (Y-tunnus) shownPartlyWebsite + AI extraction5.0 / 10

Reachability · weight 20%

32.5 / 100
MetricMeasured valueSourcePoints
Phone number shownNoWebsite + AI extraction0.0 / 30
Email shownYesWebsite + AI extraction15.0 / 15
Chat supportNoWebsite + AI extraction0.0 / 15
Opening hours shownNoWebsite + AI extraction0.0 / 15
FAQ sectionPartlyWebsite + AI extraction7.5 / 15
Mobile appYesWebsite + AI extraction10.0 / 10

AI quality score · weight 20%

60.4 / 100
MetricMeasured valueSourcePoints
Clarity of information62/100AI analysis21.1 / 34
Findability of pricing64/100AI analysis21.1 / 33
Content coverage55/100AI analysis18.1 / 33

Commitment index (bonus)

+0.25 pts
MetricStatusBonus
Cancellation and change terms displayed (money back, change fee)
OBSERVATIONWebsite + AI extraction
Partly shown+0,25

Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →

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Oletko OnniBus.com-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.

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Is this your company?

The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.

With website and information fixes you gain at most +69.5 points: 30.5 → 100.0, rank 6 → 1.

See the free pre-analysis The analysis does not change the score. Only improving the metrics does.

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