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On the basic metrics alone, the score was 74.8 and the rank 1. The score is now 59.4 and rank 3 (▼ 2 places). The difference comes from buying motives: they measure what the buyer asks before deciding.
FlixBus (FlixBus Finland Oy, emo Flix SE) toimii alustamallilla, jossa yhtiö vastaa lipunmyynnistä ja itsenäiset liikennöitsijät ajosta. Osto, muutokset ja matkan seuranta hoituvat verkossa, ja matkatavara-, paikkavaraus- ja esteettömyystiedot sekä Y-tunnus ovat avoimesti esillä. Kiinteää julkista hinnastoa ei ole, ja kotimaan verkosto on vasta laajenemassa.
Buying motives were checked on 16.10.2026 and basic metrics measured on 24.8.2026 from public sources. The same formula for everyone, read the full methodology.
| Free baggage | 22 p × 100.0 % | 22.0 |
| Discount groups | 14 p × 0.0 % | 0.0 |
| Ticket cancellation | 14 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 74,8 | 37.4 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Free baggage | One free item of luggage, maximum 80 x 50 x 30 cm, plus a small piece of hand luggage | flixbus.fi checked 16.10.2026 | 22.0 / 22 |
| Discount groups | Discount groups and percentages are not stated in the transport terms, on the luggage page or on the home page. | flixbus.fi, general terms of carriage checked 16.10.2026 | 0.0 / 14 |
| Ticket cancellation | The transport terms refer to separate booking terms, which were not found among the front page links or in the sitemap. | flixbus.fi, general terms of carriage checked 16.10.2026 | 0.0 / 14 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 65,5 | 19.6 |
| Transparency | 30 % × 100,0 | 30.0 |
| Reachability | 20 % × 40,0 | 8.0 |
| AI quality score | 20 % × 83,4 | 16.7 |
| Commitment index | max +1.0 | +0,5 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 24/100 | Technical measurement | 9.6 / 40 |
| Accessibility | 100/100 | Technical measurement | 30.0 / 30 |
| Findability (SEO) | 100/100 | Technical measurement | 15.0 / 15 |
| Technical practices | 73/100 | Technical measurement | 10.9 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Routes and timetables publicly searchable without logging in | Yes | Website + AI extraction | 20.0 / 20 |
| Ticket prices or pricing principle visible before purchase | Yes | Website + AI extraction | 18.0 / 18 |
| Ticket can be bought online or in the app without calling | Yes | Website + AI extraction | 15.0 / 15 |
| Cancellation and change terms displayed (money back, change fee) | Yes | Website + AI extraction | 15.0 / 15 |
| Travel comfort described (wifi, toilet, sockets, seat selection) | Yes | Website + AI extraction | 12.0 / 12 |
| Accessibility and luggage instructions stated | Yes | Website + AI extraction | 10.0 / 10 |
| Business ID (Y-tunnus) shown | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | No | Website + AI extraction | 0.0 / 30 |
| Email shown | Yes | Website + AI extraction | 15.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | Yes | Website + AI extraction | 15.0 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 86/100 | AI analysis | 29.2 / 34 |
| Findability of pricing | 80/100 | AI analysis | 26.4 / 33 |
| Content coverage | 84/100 | AI analysis | 27.7 / 33 |
| Metric | Status | Bonus |
|---|---|---|
| Cancellation and change terms displayed (money back, change fee) OBSERVATIONWebsite + AI extraction | Shown | +0,5 |
Openly stated return, cancellation or termination terms ease the consumer's commitment and earn a small bonus (max +1.0). Their absence never reduces points. How the bonus is calculated →
Oletko FlixBus-palvelun asiakas? Kerro kokemuksesi. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +40.6 points: 59.4 → 100.0, rank 3 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.