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On the basic metrics alone, the score was 40.3 and the rank 4. The score is now 42.1 and rank 3 (▲ 1 place). The difference comes from buying motives: they measure what the buyer asks before deciding.
xHamster is one of the largest adult entertainment platforms. The age limit 18+ is clearly displayed and contact details can be found. However, the owning company is not shown on the site at all (the terms of use only refer to 'Company' name) and subscription prices require logging in.
Buying motives checked 19.10.2026 and basic metrics measured 5.9.2026 from public sources. The same formula for everyone, read the full methodology.
| Service operator is shown | 22 p × 0.0 % | 0.0 |
| Deleting the account yourself | 12 p × 100.0 % | 12.0 |
| Child lock guide | 10 p × 100.0 % | 10.0 |
| Terms in Finnish | 6 p × 0.0 % | 0.0 |
| Basic metrics | 50 % × 40,3 | 20.1 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Service operator is shown NOTEThe company name and address were not found in the terms of use or the privacy notice. | The terms only use the designation "Company" | xhamster.com checked 19.10.2026 | 0.0 / 22 |
| Deleting the account yourself | The user can permanently delete their account and data | xhamster.com checked 19.10.2026 | 12.0 / 12 |
| Child lock guide | Users are encouraged to use child lock protections | xhamster.com checked 19.10.2026 | 10.0 / 10 |
| Terms in Finnish | Terms in English, contact in English or Greek | xhamster.com checked 19.10.2026 | 0.0 / 6 |
If information is missing, the row gets 0 points and the reason is shown. Points rise when the company publishes the information.
| Digital quality | 30 % × 69,8 | 20.9 |
| Transparency | 30 % × 30,0 | 9.0 |
| Reachability | 20 % × 10,0 | 2.0 |
| AI quality score | 20 % × 41,8 | 8.4 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Performance (mobile) | 47/100 | Technical measurement | 18.8 / 40 |
| Accessibility | 74/100 | Technical measurement | 22.2 / 30 |
| Findability (SEO) | 92/100 | Technical measurement | 13.8 / 15 |
| Technical practices | 100/100 | Technical measurement | 15.0 / 15 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Monthly subscription price in euros or dollars displayed before registration OBSERVATIONSubscriptions link is visible in the footer but the price is not visible to a user who is not logged in. URL: https://xhamster.com/ | No | Website + AI extraction | 0.0 / 30 |
| Order cancellation procedure clearly stated OBSERVATIONCancellation terms cannot be found on the public pages. URL: https://xhamster.com/ | No | Website + AI extraction | 0.0 / 20 |
| Owning company or brand's parent company stated on the website OBSERVATIONTerms of use (/info/terms): 'Company is the operator of the https://xhamster.com/ Website', the company name is not mentioned. In the footer only '© 2007 - 2026, xHamster.com'. URL: https://xhamster.com/info/terms | No | Website + AI extraction | 0.0 / 15 |
| Age verification (18+) and age limit stated on the website OBSERVATIONFront page: 'xHamster is adults only website Available content may contain pornographic materials. By continuing to xHamster you confirm that you are 18 or older.' URL: https://xhamster.com/ | Yes | Website + AI extraction | 15.0 / 15 |
| Customer support or contact details findable OBSERVATIONIn the footer 'Contact us' link visible to a user who is not logged in. URL: https://xhamster.com/ | Yes | Website + AI extraction | 10.0 / 10 |
| GDPR or privacy notice directly available OBSERVATIONThe cookie consent window mentions 'Cookie Policy and Privacy Policy' but no direct link to their pages without logging in. URL: https://xhamster.com/ | Partly | Website + AI extraction | 5.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Phone number shown | No | Website + AI extraction | 0.0 / 30 |
| Email shown | No | Website + AI extraction | 0.0 / 15 |
| Chat support | No | Website + AI extraction | 0.0 / 15 |
| Opening hours shown | No | Website + AI extraction | 0.0 / 15 |
| FAQ section | No | Website + AI extraction | 0.0 / 15 |
| Mobile app | Yes | Website + AI extraction | 10.0 / 10 |
| Metric | Measured value | Source | Points |
|---|---|---|---|
| Clarity of information | 55/100 | AI analysis | 18.7 / 34 |
| Findability of pricing | 20/100 | AI analysis | 6.6 / 33 |
| Content coverage | 50/100 | AI analysis | 16.5 / 33 |
Are you an xHamster customer? Share your experience. Does not affect the Suomen Paras Score, the score is based on measurable data only.
The free pre-analysis shows every item where points are lost and how much fixing it raises the score and rank. The paid analysis shows what the items are and how to fix them.
With website and information fixes you gain at most +51.9 points: 42.1 → 94.0, rank 3 → 1.
See the free pre-analysis The analysis does not change the score. Only improving the metrics does.